Marketing Coordinator - BEACON HILL

Organization Overview:

At Beacon Hill, www.beaconhillprep.org, we believe in the potential in every child. 

Our purpose is to help students find pathways to success in school and life. We bring high-quality tutoring and afterschool programs to North Texas schools and neighborhoods where they are needed most. Partnering with teachers and parents, we are changing the odds for 1,500+ public and charter school students each year.

The Full-time Marketing Coordinator is an enthusiastic and dedicated employee seeking to expand their college or work experience by working with an organization committed to improving academic outcomes for children. 

As a Marketing Coordinator your expertise is essential to the branding of the Organization.

Position Title:  Marketing Coordinator

Status:  Full-time 36 – 40  hours per week

Pay Range: $21.00 - $23.00 per hour

Reports to: Beacon Hill Development Manager

Estimated Start Date: Between December and January 6th

Responsibilities

• Position Highlights: Videography, photography, graphic design, and website/social media management.

· Assist with implementing online and offline marketing strategies to maximize our presence in the market.

· Coordinate campaigns using multiple channels (primarily web, email & direct mail) as part of an overall contact strategy.

· Maintain online content – examples include adding new product advertisements and updating advertisements.

· Initiate and provide content & creative direction for product pages & landing pages.

· Develop, deploy and analyze web, direct mail and email marketing campaigns.

· Use social media online tools to optimize marketing programs including but not limited to Facebook, Instagram, and “X” (Formerly known as Twitter).

· Support current strategies to increase engagement across all social media platforms

· Assist with ideation, strategy, content creation, execution, reporting, and analytics.

· Create and develop original social and email content, including flyers, BH Programs content, and event content.

· Meet deadlines and work on multiple projects simultaneously

· Exceptional writing and editing skills.

· Capable of creating compelling content optimized for various platforms.

· Creative thinker with the ability to generate innovative ideas to help drive core performance indicators including brand awareness, reach and engagement.

· Create and maintain marketing calendar including special observations, recurring marketing campaigns, promotion of district events, and celebration of campus/student/staff excellence.

· Craft engaging content showcasing noteworthy programs, events, accolades, and achievements.

· Collaborate with BH Program campus staff to gather information and create advertising and communication plans from creative concepts to content creation, production, and follow-up reporting.

· Develop high-quality, impactful content for various target audiences and marketing channels, including website copy, blog posts, email campaigns, and copy for print and social media.

· Attend community and campus special events to capture digital content for related social media and/or story writing and publishing. (Occasional evenings)

· Perform other duties assigned.

Education and Qualifications

• Bachelor Degree required marketing major preferred.
• Must have computer knowledge in Microsoft Office, Canva, Creative Cloud (Suite) and the ability to update social Media Platform
• Recent college graduate or college seniors with 2-3 years of experience in marketing and graphics
• Strong work ethic and organizational skills.
• Exhibit sound judgment and decision-making aligning with BH Core Values.
• Ability to take initiative and work independently, yet also able to collaborate accordingly.

Working Conditions

· In-office position unless attending events outside of the office.

· Functioning with limited privacy in the working environment.

· Able to juggle multiple projects, attend to details and work effectively with both internal and external clients.

· Assisting with set-up for various events.

·Occasional hours outside the traditional work schedule to meet deadlines or attend events to capture content.

Travel Requirements: In-state travel to Staff Development, Professional Development, Team Building events and other locations deemed necessary as part of job responsibilities.

As an Equal Opportunity Employer, all qualified applicants regardless of color, race, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender identity or expression, veteran status, actual or presumed belonging to an ethnic group, or any other legally protected status will be considered. We strive to achieve a diverse, equitable, and inclusive workplace. If you have a disability or special need that requires accommodation, please let us know.

How to Apply: Submit cover letter AND resume for consideration. Your cover letter should describe how your experience and interest connect to the position. Professional marketing portfolio recommended.