Marketing Copywriter - Selkirk Sport
Coeur d'Alene, ID
About the Job
About Selkirk Sport
Pickleball is the fastest growing sport in the US and Selkirk Sport is the market leader in manufacturing all things Pickleball! We are an agile company with a collaborative management style whose mission is to fuel Pickleball players' obsession by creating a premier product ecosystem through a variety of brands.
This not only applies to delivering the foremost in creative excellence through high-performance equipment manufactured in the USA, but also in how Selkirk Sport strives to improve the Pickleball community through grass-roots programs, professional athlete sponsorship, and supporting local non-profits & schools. We look for people who are focused, tech-savvy, fast-paced, problem solvers, and complete tasks while being a stickler for the details. We also want a fun personality that enjoys getting results.
Job Description: We are seeking a dynamic, creative and detail-oriented Copywriter to join our fast-growing Marketing team. The ideal candidate will have a passion for storytelling, a strong command of language, and the ability to write engaging content that resonates with our passionate pickleball audience. As a Copywriter at Selkirk Sport, you will be responsible for producing high-quality written content across various platforms, including our website, social media, email, marketing materials, and seasonal campaigns.
Key Responsibilities:
- Develop and write clear, persuasive, and original copy for a variety of marketing materials, including product descriptions, blog posts, quarterly catalogs/magazines, social media content, email newsletters, and promotional materials.
- Collaborate with the Marketing team to help define our brand voice and create writen content that aligns with our brand voice and Marketing strategy.
- Stay current with industry trends and best practices in copywriting and digital marketing.
- Ability to translate complex and technical product features into meaningful benefits that the consumer can relate to.
- Edit and proofread content to ensure it is free of grammatical errors and adheres to brand guidelines.
- Work closely with the Creative team to ensure that copy and visuals are cohesive and effective.
- Assist in the development of content strategies to drive engagement and conversions.
- Establish process for the creation and management of copywriting for the Marketing department
Qualifications:
- Bachelor's degree in English, Communications, Marketing, or a related field.
- 3+ years of experience in copywriting, preferably in the sports or outdoor recreation industry.
- Excellent writing, editing, and proofreading skills.
- Strong understanding of digital marketing principles and content strategies.
- Ability to write in a variety of styles and tones, adapting to different audiences and platforms.
- Creativity and a passion for storytelling.
- Strong research skills and attention to detail.
- Ability to work independently and as part of a team, managing multiple projects and deadlines.
Preferred Qualifications:
- Experience with SEO best practices.
- Familiarity with the pickleball community and industry.
- Proficiency in content management systems (CMS) and social media platforms.
- Knowledge of graphic design and multimedia content creation.
Location: Remote
Salary: $65,000 to $91,000
