Marketing E-Commerce Intern (For College Credit) - Hairstory
New York City, NY
About the Job
Hairstory is seeking an Marketing E-Commerce Intern to support our digital business growth. This individual will support digital and digital marketing initiatives across the United States, EU, UK, Australia and Canada by assisting in aligning messaging across five websites. The ideal candidate will be passionate about hair and interested in turning insights into action.
The Hairstory office is located in NYC at 95 5th Ave and this role is on-site up to 20 hours a week.
WHAT YOU WILL DO
- Digital Content Management: create and upload products, landing pages, collection pages to our Shopify ecommerce platform
- Partner with our Social Media team on activations and campaigns for our social media platforms [Tiktok, Instagram, Pinterest, etc.]
- Active Website Management including site content, product information, blog posts, editorial images, and any ongoing sales.
- Integrated Content Planning: unify messaging across five International websites while catering to the cultural and geographical differences in each locale
- Email Marketing Campaigns: Assist CRM Specialist from end-to-end, including concept development and content planning, audience segmentation and targeting, set-up, deployment, reporting and ongoing testing and optimization
- Assist with personalization and segmentation by analyzing performance data and identifying opportunities for A/B testing to optimize and drive improvements to KPIs
- Assist team and email agency with directions on building, QA and deploying email, SMS and loyalty campaigns
- Assist with ad hoc initiatives across the digital marketing team as needed
ABOUT YOU
- Applicant must be currently enrolled in an undergraduate or graduate program during the Fall 2024 quarter/semester
- Can do attitude with a willingness to pitch in where needed
- Self-starter – ability to work independently and prioritize projects
- Outgoing, positive and dynamic personality
- Extremely organized, diligent, detail-oriented and motivated
- Eagerness and ability to learn quickly and expand into other departments when necessary
- Patient, professional, and efficient
- Passion for the digital and the beauty/hair industry
- Proficient in Microsoft Office (Word, Excel, Power Point) and Google Workspace (Docs, Sheets, Slides)
- Proficient in Adobe Creative Cloud (Photoshop, Illustrator, InDesign)
- Experience with Shopify is a plus
- Minimum 2-3 days a week, 15-20 hours per week
OUR VALUES
At Hairstory, we look for people who embody our core values
- Demonstrates HUMILITY - Acts and speaks with integrity. Listens to all voices. Zero-ego environment.
- Has a HUNGER TO WIN - Risk-taking with critical thinking. Innovator mentality. Wants it, does it, gets it.
- Maintains HEART - Leads with compassion. Serves and supports. Champions each other and the environment.
WHAT WE OFFER
- This is an unpaid internship that is offered for school credit only
- 75% off employee discount
- Mentoring, coaching, and development with a leading team of digital experts and executives
- Our values include servant leadership and an authentic commitment to sustainability
At Hairstory, we look for individuals of varying strengths, skills, backgrounds, and ideas. We believe this gives us a competitive advantage to serve our members better and helps us grow as individuals. We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, veteran status, and any other status. Hairstory is proud to be an Equal Opportunity Employer. If you have a disability or special need that requires accommodation, please let us know.
About Us
Hairstory was born from a fundamental belief: The world needs fewer, better things. Did anyone ever really want the confusing array of products, the complex regimens, or the waste that goes with excess? We didn't - and we knew there was a simple solution.
So, we rewrote the story and focused on just what you need. We made it our mission to redesign haircare that's better for hair, better for hairdressers, and better for the planet.
We developed formulas free from detergents with gentle ingredients that are naturally effective, intensely nourishing, and environmentally responsible. Creating a collection of products that help you do more with less, give you hair you've always dreamed of, and promise to deliver healthy haircare, without compromise.
At Hairstory, we believe everyone deserves smarter, more straightforward, and sustainable haircare. Products that solve real-world problems. And we want to share our story with you. This is the future of the industry, formulated to give you your best hair day, every day. This is Simply. Better. Haircare.
Sample press: WWD, Fast Company, The Cut, InStyle, Forbes