Marketing Intern - Masco Corporation
Ankeny, IA
About the Job
Position SummaryThe Marketing Intern will assist in the development and execution of marketing strategies that enhance our brand visibility and engagement across various platforms. This role will involve supporting public relations and digital marketing efforts to reach our target audiences effectively.
The Mom's Meals Summer Internship Program is a paid project-based 10 or 12-week program beginning May 19 or June 2, 2025, and ending August 8,2025. Our project-based internship program provides interns with the training, coaching, and hands on experience to be successful professionals in their chosen fields. Our internship assignments focus on practical, value-added projects that help create a connection between what is learned in the classroom and what is required in the manufacturing and healthcare sectors.
This internship can be onsite or hybrid, but must be local to the Des Moines, IA area to work onsite a few days/week.Position Responsibilities may include, but not limited to
+ Public Relations Support:
+ Work closely with and support Mom's Meals' Public Relations Manager in implementing the company's PR strategy
+ Create engaging content for external audiences including news releases, website content, social media content, and other PR-related assets
+ Maintain earned media measurement tool by properly categorizing earned media and provide ongoing earned media reports
+ Build relationships with clients and potential clients, suppliers, and the media
+ Provide assistance in scheduling and coordinating different events
+ Digital Marketing Assistance:
+ Contribute to social media content creation and management across platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
+ Help with email marketing campaigns, including writing copy, curating contact lists and designing templates
+ Conduct research on industry trends and competitor strategies to inform marketing initiatives
+ Assist in the analysis and reporting of digital marketing metrics and provide insights for improvement
+ Aid in creation and management of content marketing campaigns including writing briefs, proofing content for grammatical errors and brand compliance, and search engine optimization (SEO)
+ Cross-Department Collaboration:
+ Work closely with the marketing team to ensure consistency in messaging and branding
+ Collaborate with other departments to support overall business goals
Required Skills and Experience
+ Junior or Senior pursuing a bachelor's degree in Marketing, Public Relations, Journalism, Mass Communications, or related field
+ Strong writing and content creation skills in alignment with AP style
+ Familiarity with social media platforms and digital marketing tools (e.g., Google Analytics, Mailchimp, Hootsuite).
+ Proficient use of MS Word, Excel, and PowerPoint
+ Strong time management, organization, and problem-solving skills
+ Ability to build relationships with internal and external stakeholders
+ Strong desire to learn along with professional drive
Physical Requirements
+ Repetitive motions that include the wrists, hands and/or fingers
+ Sedentary work that primarily involves sitting, remaining in a stationary position for prolonged periods
+ Visual perception to perform job including peripheral vision, depth perception, and the ability to adjust focus
The Mom's Meals Summer Internship Program is a paid project-based 10 or 12-week program beginning May 19 or June 2, 2025, and ending August 8,2025. Our project-based internship program provides interns with the training, coaching, and hands on experience to be successful professionals in their chosen fields. Our internship assignments focus on practical, value-added projects that help create a connection between what is learned in the classroom and what is required in the manufacturing and healthcare sectors.
This internship can be onsite or hybrid, but must be local to the Des Moines, IA area to work onsite a few days/week.Position Responsibilities may include, but not limited to
+ Public Relations Support:
+ Work closely with and support Mom's Meals' Public Relations Manager in implementing the company's PR strategy
+ Create engaging content for external audiences including news releases, website content, social media content, and other PR-related assets
+ Maintain earned media measurement tool by properly categorizing earned media and provide ongoing earned media reports
+ Build relationships with clients and potential clients, suppliers, and the media
+ Provide assistance in scheduling and coordinating different events
+ Digital Marketing Assistance:
+ Contribute to social media content creation and management across platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
+ Help with email marketing campaigns, including writing copy, curating contact lists and designing templates
+ Conduct research on industry trends and competitor strategies to inform marketing initiatives
+ Assist in the analysis and reporting of digital marketing metrics and provide insights for improvement
+ Aid in creation and management of content marketing campaigns including writing briefs, proofing content for grammatical errors and brand compliance, and search engine optimization (SEO)
+ Cross-Department Collaboration:
+ Work closely with the marketing team to ensure consistency in messaging and branding
+ Collaborate with other departments to support overall business goals
Required Skills and Experience
+ Junior or Senior pursuing a bachelor's degree in Marketing, Public Relations, Journalism, Mass Communications, or related field
+ Strong writing and content creation skills in alignment with AP style
+ Familiarity with social media platforms and digital marketing tools (e.g., Google Analytics, Mailchimp, Hootsuite).
+ Proficient use of MS Word, Excel, and PowerPoint
+ Strong time management, organization, and problem-solving skills
+ Ability to build relationships with internal and external stakeholders
+ Strong desire to learn along with professional drive
Physical Requirements
+ Repetitive motions that include the wrists, hands and/or fingers
+ Sedentary work that primarily involves sitting, remaining in a stationary position for prolonged periods
+ Visual perception to perform job including peripheral vision, depth perception, and the ability to adjust focus
Source : Masco Corporation
