Marketing Liaison - Highlight Healthcare of Woodstock

Improved Job Posting:

Marketing Liaison

Highlight Healthcare of Sterling, Illinois

Are you passionate about making a difference in the lives of seniors in the vibrant communities of Sterling and Morrison, Illinois? Do you thrive on building relationships and sharing the positive impact of senior care? If so, we're seeking a dedicated Marketing Liaison to join our team at Highlight Healthcare of Sterling.

Responsibilities:

• Regional Outreach: Develop and maintain strong relationships with key referral sources within both the Sterling and Morrison communities, including hospitals, physician practices, social service agencies, and community organizations.
• Community Education: Conduct outreach programs to educate professionals and residents of Sterling, Morrison, and surrounding areas about our exceptional skilled nursing services, amenities, and compassionate care philosophy.
• Event Planning: Organize and deliver informative presentations about senior care to community groups and potential residents in Sterling, Morrison, and surrounding areas.
• Marketing Management: Manage and track marketing inquiries from residents of Sterling, Morrison, and surrounding areas, responding promptly and professionally to all questions.
• Admissions Support: Assist the Admissions team by scheduling tours and providing families from Sterling, Morrison, and surrounding areas with clear information about our admissions process.
• Marketing Strategy: Collaborate with the marketing department to develop and implement effective strategies to increase brand awareness and resident census in both the Sterling and Morrison communities.
• Industry Trends: Stay up-to-date on industry trends and best practices in senior care marketing.

Qualifications:

• Minimum 1-2 years of experience in healthcare marketing or a related field (experience in senior care marketing is a plus).
• Excellent written and verbal communication skills, with the ability to tailor messages to the specific needs and interests of residents in both Sterling and Morrison.
• Strong interpersonal skills and the ability to build rapport with a variety of stakeholders within the Sterling and Morrison communities.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
• A passion for senior care and a commitment to providing exceptional customer service to residents of Sterling, Morrison, and surrounding areas.

Benefits:

• Competitive salary and benefits package.
• The opportunity to make a real difference in the lives of seniors and their families in both the Sterling and Morrison communities.
• A positive and supportive work environment.

Highlight Healthcare of Sterling, Illinois is an equal opportunity employer. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.  

In your cover letter, please tell us why you are passionate about senior care and what excites you about making a positive impact on the Sterling and Morrison communities.