Marketing Manager at The Planet Group

Integrated Marketing Manager
Location: Hybrid in Bolingbrook, IL
Duration: 4 months
Pay: up to $31/hr, DOE
 
Our client in the Beauty and Retail space has a need for an Integrated Marketing Manger! This role will be for roughly 4 months, 40 hours a week, and a hybrid schedule out of their offices in Bolingbrook. 
 
Responsibilities: 

• Lead the development and execution of integrated marketing plans for strategic platforms throughout the year.
• Drive partnership with both internal and external resources to develop and execute plans and campaigns
• Collaborate closely with strategy, marketing, consumer insights, merchandising, creative services, and other key stakeholder groups to ensure clear and concise execution of marketing plans/strategies
• Work with cross functional partners to articulate Annual Business Plans, put plans in place to execute against the plan and develop a measurement framework to define success
• Drive marketing thought leadership to evolve and reimagine how we go to market in meaningful and disruptive ways
• Maintain knowledge of retail, capabilities, customer needs, internal operations processes and competitive landscape.
• Travel may be required (<10% of time).

 
Qualifications: 

• 6+ years direct marketing to consumer experience required
• Bachelor’s degree required; MBA preferred.
• Experience managing 360 marketing campaigns across multiple channels and KPIs
• Excellent leadership skills – including team leadership, thought leadership, problem solving, collaboration.
• Strong strategic thinking and planning skills, including the development of creative briefs and project plans.
• Strong cross-functional management and project management skills & experience.
• Solid experience managing through ambiguity to shape, elevate and move planning forward.
• Solid background/skills in analytics and data driven business planning.
• Solid background in consumer insight and consumer insight driven business planning.
• Demonstrated creativity and creative management, including strong demonstrated experience in leading creative work and agency partnerships.