Media Specialist, Sponsorships - SPECTRUM

Position will support the management of all corporate sponsorships, playing a crucial role in developing marketing campaigns and maintaining brand relationships. Oversight will include identifying potential sponsorship opportunities, reviewing proposals, and ensuring successful execution of all marketing tactics.

 

MAJOR DUTIES AND RESPONSIBILITIES

 

Actively and consistently supports all efforts to simplify and enhance the customer experience.

 

Manage the tracking/reporting of media data on a daily, weekly, monthly basis to assess media performance framework.

 

Work with Manager to determine key projects and timelines for all deliverables. Help develop, monitor, track and analyze key performance indicators for media plans for Residential, Multicultural and Business segments.

 

Analyze call and response results to optimize and adjust media plans and strategies. Day-to-day interaction with key analytic and planning partners/agencies.

 

Participate in internal and agency meetings to explain data analytics and provide detailed reports on performance results.

 

Employ strong project management skills, demonstrating the ability to set and meet deadlines for multiple simultaneous projects while maintaining accuracy and efficiency in deliverables.

 

Perform other duties as requested.

 

REQUIRED QUALIFICATIONS

 

Required Skills/Abilities and Knowledge

Ability to read, write, speak and understand English

 

Ability to manage multiple projects and tasks at one time

 

Ability to work well with people from all levels of the organization

 

Ability to make decisions and resolve problems while working under pressure

 

Effective attention to detail balanced with the ability to think strategically

 

Effective Microsoft Office skills (Excel, PowerPoint, Word)

 

Effective communication, analytical and writing skills are a must and candidate must be able to work well with others in department Must be comfortable working in a fast-paced, high-performing team environment

 

Must be detail-oriented with excellent computer, math skills

 

Required Education

Bachelor’s degree, preferably in related field of study, or equivalent experience

 

 

Required Related Work Experience and Number of Years

Experience with data analysis, interpretation, presentation, and delivery - 2+

 

 

 

PREFERRED QUALIFICATIONS

Preferred Skills/Abilities and Knowledge

Knowledge of cable and broadcast television, internet and media products and services Interest in television and/or media

 

 

Preferred Education

 

 

Preferred Related Work Experience and Number of Years

Media, agency, publisher, and client or television provider experience - 2-3 Business analytics and database experience

Experience working with cross-functional teams to deliver results

Familiarity with digital marketing and social media strategies for sponsorships

Previous experience in a client-facing role, with focus on relationship management

 

WORKING CONDITIONS

Office environment

 

Minimal travel (~10%) possible

 

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MAN310 2024-39911 2024

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A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.


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