Online Marketing Specialist-Wilmington, Delaware - Georgia IT Inc.
Wilmington, DE
About the Job
Job Title : Online Marketing Specialist
Location : Wilmington, Delaware
Position Type : Direct Hire
Salary : $45,000
Interview mode Face to face
Preferred only Green card, US Citizen and GC EAD
Skills & Requirements
Location : Wilmington, Delaware
Position Type : Direct Hire
Salary : $45,000
Interview mode Face to face
Preferred only Green card, US Citizen and GC EAD
- 3+ years' experience in an online marketing role
- Solid grasp of online marketing and SEO/SEM
- Proficient with Adobe Photoshop, Illustrator, InDesign, DreamWeaver, HTML, HTML 5, CSS,and common CMS systems including Drupal, Joomla, and WordPress.
Skills & Requirements
- Bachelor's degree in marketing or related field with proven hand-on experience in digital marketing required.
- 3+ years' experience in an online marketing role with proven results driving traffic and lead conversion through channels including but not limited to online display advertising, content marketing, social/community marketing, affiliate Marketing, email, Web site analytics and Web site conversion metrics (CPM, CTR, CPC, CPL, CPA).
- Solid grasp of online marketing and SEO/SEM optimization best practices, including experience writing persuasive search friendly content to drive traffic.
- Strong knowledge of search engine algorithms and ranking strategies for Google.
- Landing page conversion optimization (A/B testing, multivariate testing and offer testing background).
- Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
- Proficiency in graphics, web advertising, social media and web development is a must.
- Proficient with Adobe Photoshop, Illustrator, InDesign, DreamWeaver, HTML, HTML 5, CSS,and common CMS systems including Drupal, Joomla, and WordPress.
- Must be comfortable with challenging the status quo, embracing technology, putting forth creative ideas, championing and implementing process improvements, gathering the ideas of others, and demonstrating good judgment about which ideas will work.
- Must be able to work in a fast-paced environment and under deadline pressure while managing multiple projects across multiple clients.
- Strong quantitative thinker with high functioning analytical and problem-solving skills.
- Strong management skills, excellent verbal and written communication skills.
- Strong interpersonal skills and ability to work with a variety of individual work styles.
- Strong project leadership, organizational, and time management skills with impeccable attention to detail.
Source : Georgia IT Inc.