Online Reputation Manager - Life Surge
Palmetto, FL
About the Job
Job Title: Online Reputation Manager
Employment Type: Full Time, 40 hours/week
Reports to: Marketing Director
FLSA Status: Exempt
Who We Are
LIFE SURGE is a leading company in the industry of faith-based live events and financial education programs. One of the fastest growing organizations in the country, LIFE SURGE exists to inspire, transform, and equip people to build their personal impact in ways that glorify God. By annually producing 25 events and providing financial education to thousands around the nation, we do just that.
We are a team of experienced professionals who are passionate about helping people learn, grow, and connect so they may live more enriched lives. Our culture is one where we celebrate one another, individually and as a team. We look to acknowledge and reward our star performers. Let your light shine in our company!
Opportunity
We're seeking a seasoned and strategic Senior Online Reputation Manager to lead our online brand presence. As a key member of the marketing team, you'll be responsible for developing and implementing a comprehensive ORM strategy, ensuring a positive brand image and fostering strong relationships with our audience.
Responsibilities
Develop and Lead ORM Strategy: Craft a data-driven online reputation management strategy, aligning it with broader marketing and business objectives.
Proactive Reputation Management: Actively monitor online conversations across diverse platforms, including social media, review sites, news outlets, and online forums. Identify potential threats and opportunities to enhance brand sentiment.
Crisis Management Leadership: Develop and implement crisis communication plans, leading the internal team's response to potential online reputation crises. Ensure timely, consistent, and transparent communication to all stakeholders.
Data Analysis and Reporting: Analyze online reputation data, including sentiment analysis, brand awareness, and competitor benchmarking. Generate regular reports that inform strategic decision-making.
Optimize Social Listening: Leverage social listening tools to uncover audience insights and trends. Utilize these insights to inform event planning, marketing strategies, and content creation.
Influence Brand Advocacy: Develop and implement programs to encourage brand advocacy, driving positive online reviews and social media engagement.
Stay Ahead of the Curve: Continuously research and implement best practices in online reputation management and social media marketing. Identify emerging trends and technologies to optimize brand presence.
Team Leadership & Mentorship: Lead and mentor junior team members, fostering a culture of collaboration and knowledge sharing.
Qualifications
Bachelor's degree in Public Relations, Communications, Marketing, or a related field (required).
Minimum 10 years of experience in online reputation management or social media marketing, with a proven track record of success.
Experience developing and implementing comprehensive ORM strategies.
Demonstrated expertise in social media listening tools and data analytics.
Strong understanding of SEO principles and best practices.
Excellent written and verbal communication skills, with a proven ability to influence and build relationships.
Experience leading and mentoring a team (preferred).
A passion for the live events industry (a plus).
Job Benefits
Health, Dental, Vision, Life, Holiday, and Paid Time Off.
Non-corporate, casual, entrepreneurial, comfortable, fun, and proactive work environment.
High-level performers, disciplined, and self-motivated people will do VERY WELL in this environment.
Join us at Life Surge and be part of a dynamic team dedicated to empowering individuals through transformative educational experiences. Apply now to make a meaningful impact on the lives of our customers and contribute to the growth and success of our organization.
LIFE SURGE is an Equal Opportunity Employer. We value diversity and seek to empower each individual while supporting the many perspectives, skills, and experiences within our workforce. All employment is decided based on qualifications, merit, and business needs.
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