Operations Director, Digital Marketing, DASO (Digital Acquisition Strategy & Ops) - ServiceNow

At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you. 

With more than 7,700+ customers, we serve approximately 85% of the Fortune 500®, and were proud to be one of FORTUNE 100 Best Companies to Work For® and Worlds Most Admired Companies™.

Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply! At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferrable, and the desire to dream big makes for great candidates.

Job Description

We are seeking a highly motivated and experienced individual to join ServiceNow as an Operations Director, Digital Marketing for DASO (Digital Acquisition Strategy & Ops). This position will report to the Senior Director of Digital Scaled Marketing.

In this critical role, you will work closely with the VP of Digital Marketing to provide strategic support, facilitate communication and collaboration, drive operational efficiency, and ensure the successful execution of key initiatives within the digital marketing organization. You will be an essential partner to the VP and their leadership team, playing a pivotal role in enabling the achievement of departmental goals and driving the overall success of ServiceNows digital marketing efforts. 

Responsibilities 

• Strategic Partnership: Collaborate closely with the VP of Digital Marketing Strategy and Operations and their leadership team, to understand the vision, objectives, and priorities of the department. Provide strategic advice, recommendations, and insights to inform decision-making and drive organizational success. 

• Operational Excellence: Develop and implement operational processes, systems, and frameworks to streamline workflows, improve efficiency, and enhance the overall effectiveness of the Digital Marketing organization. Identify areas for process optimization and drive initiatives to achieve operational excellence. Will own top-line management of budget and people strategy. 

• Rhythm of Business: Run QBRs, All Hands, Leadership Meetings, Offsites, and Workshops, in addition to driving special projects and global alignment. 

• Cross-functional Collaboration: Foster effective collaboration and communication between the digital marketing team and other departments within and external to Marketing at ServiceNow. Coordinate cross-functional projects, initiatives, and meetings to ensure alignment and successful execution of strategic objectives. 

• Performance Tracking and Reporting: Coordinate timely delivery of reporting (e.g., QBRs) and provide quality control with context to assure global alignment and readiness for executive-level audiences. 

• Project Management: Lead and oversee key projects and initiatives within the Digital Marketing organization. Define project scope, objectives, timelines, and deliverables. Coordinate resources, manage dependencies, and ensure successful project execution. 

• Stakeholder Management: Build and maintain strong relationships with internal and external stakeholders, including senior executives, cross-functional teams, vendors, and partners. Represent the VP of Digital Marketing in meetings, conferences, and other relevant forums as required. 

Qualifications

• Bachelors degree in marketing, business administration, or a related field (Masters degree preferred). 

• 5+ years in years of experience in Digital Marketing, with a focus on strategic planning, operations, or project management. 12+ years overall experience. 

• Strong understanding of Digital Marketing concepts, platforms, and technologies. 

• Prior experience as a Chief of Staff in or / Ops experience is essential 

• Prior experience across tech or consulting is a plus. 

• Proven track record of driving operational efficiency and process improvement within a marketing organization. 

• Excellent project management skills, with the ability to lead cross-functional teams and manage multiple initiatives simultaneously. 

• Exceptional communication and interpersonal skills, with the ability to build effective relationships and influence stakeholders at all levels. 

• Strong analytical and problem-solving abilities, with a data-driven approach to decision-making. 

• Ability to work in a fast-paced, dynamic environment and adapt quickly to changing priorities.