Product Marketing Manager - Buyer Experience - StockX
Detroit, MI
About the Job
Help empower our global customers to connect to culture through their passions.
Why you'll love this role
At StockX, our mission is to be the leading global marketplace for trading and consuming goods of the current culture. The Customer Experience and Insights (CXI) team is at the center of this mission and we aim to foster a culture of data-driven customer centricity at StockX. As we like to say: "We are the voice of the Customer to the Product and the voice of our Product to the Customer."
The Product Marketing Manager - Buyer Experience will help drive adoption, engagement, and retention of the products and services that support StockX's buyers across physical and digital domains. We collaborate with various teams, including Product Management, Marketing, Customer Service, Customer Research, and Business Operations to inform the strategy and go-to-market activities for new product and marketing initiatives.
What you'll do:
- Drive the marketing strategy for new product initiatives aimed at improving the customer experience for buyers on our platform.
- Help execute the messaging strategy for new releases and create content that clarifies the experience for our customers, answers meaningful questions, and preserves business continuity.
- Conduct product marketing data analysis, with the support of the Analytics team, by gathering and interpreting data, and presenting it in a clear and actionable manner.
- Identify success metrics and measure the results of your strategies to continuously iterate and maximize results.
- Communicate new product features and updates to our internal teams
- Drive empathy into every part of the customer journey by identifying pain points and opportunities. Always advocate for the customer with our various stakeholder groups.
About you
You are a passionate leader with exceptional cross-functional skills. You are an empathetic problem solver, adept at project management and coordination, and can effectively craft communications about both technical and creative topics. You leverage data to improve the customer experience. Most importantly, you have a growth mindset and come to work every day with the belief that curiosity and adaptability drive innovation for our customers. You also have:
- A Bachelor's or Master's in marketing or related discipline
- A minimum of 3 years of relevant experience across Marketing, Product Marketing, Product Management, Operational Roles, or Strategy Consulting
- A track record of executing successful product or campaign launches, working cross-functionally, and tailoring communications to different audiences
- You are an analytical thinker and understand data-driven marketing strategies
- You have a passion for e-commerce, brand, and customer experience
- You are an excellent communicator, presentation builder, and collaborator
Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.
Pursuant to the various pay transparency laws/acts, the base salary range is $80,500 to $110,000 plus opportunities for benefits (e.g., medical, dental), equity and discretionary bonuses. Compensation is dependent on geography and may vary.
StockX is proud to be a Detroit-based technology leader focused on the large and growing online market for sneakers, apparel, accessories, electronics, collectibles, trading cards, and more. StockX's powerful platform connects buyers and sellers of high-demand consumer goods from around the world using dynamic pricing mechanics. This approach affords access and market visibility powered by real-time data that empowers buyers and sellers to determine and transact based on market value. The StockX platform features hundreds of brands across verticals including Jordan Brand, adidas, Nike, Supreme, BAPE, Off-White, Louis Vuitton, Gucci; collectibles from artists including KAWS and Takashi Murakami; and electronics from industry-leading manufacturers Sony, Microsoft, Nvidia, and Apple. Launched in 2016, StockX employs more than 1,000 people across offices and verification centers around the world.
