Provider Marketing Operations Manager - Grow Therapy
New York City, NY
About the Job
About us:
Grow Therapy is on a mission to serve as the trusted partner for therapists growing their practice, and patients accessing high-quality care. Powered by technology, we are a three-sided marketplace that empowers providers, augments insurance payors, and serves patients. Following the mass increase in depression and anxiety, the need for accessibility is more important than ever. To make our vision for mental healthcare a reality, we're building a team of entrepreneurs and mission-driven go-getters. Since launching in February 2021, we've empowered more than ten thousand therapists and hundreds of thousands of clients across the country and insurance landscape. We've raised more than $178mm of funding from Sequoia Capital, Transformation Capital, TCV, SignalFire, and others.
What You'll Be Doing:
We are looking for a Provider Marketing Operations Manager who will optimize our Provider lifecycle engagement to drive provider acquisition and retention, and work cross functionally with growth, sales, success and other customer facing teams to build consistent and relevant communications to providers. You will be working with sales enablement and operations to build, test, and report on improvements across communications in the Provider Journey.
- Increase Meetings Booked and Provider Signs by executing on marketing campaigns to Closed Lost providers and running our Referrals Program
- Monitor and report on key performance indicators (KPIs) that positively influence provider behavior throughout the marketing cycle. This includes tracking and analyzing metrics related to engagement, evaluation, purchase, onboarding, and retention.
- Build sales email templates, marketing emails, sales assets
- Ensure a consistent "voice" aligned with our brand
- A/B test multiple variants and present findings options to leadership
- Align our communications across multiple teams and channels
- Work to identify areas of opportunity and improvement in the Provider's Journey
Salary range: $110,000 - $140,000
You'll Be a Good Fit If:
- 7+ years in marketing with at least 2 years at a well known tech company
- Experience at a pre Series C startup
- Highly proficient in Hubspot Marketing Hub
- Have used data to create highly relevant and personalized sales collateral
- Are highly analytical
- Extensive experience in email marketing and creative asset development
- High attention to detail
- Have experience building copy and writing comms
If you don't meet every single requirement, but are still interested in the job, please apply. Nobody checks every box, and Grow believes the perfect candidate is more than just a resume.
Benefits
- The chance to drive impact within the mental healthcare landscape from day one
- Comprehensive health insurance plans, including dental and vision
- Our dedication to mental health guides our culture. Wellness benefits include (but are not limited to):
- Flexible working hours and location (remote OR in-office, your choice!)
- Flexible Time Off
- Company-wide winter break
- Mental health mornings (2 hours each week)
- Team meditation
- Wellness Stipend
- In-office lunch and biweekly remote lunch on us!
- Continuous learning opportunities
- Competitive salary
- The opportunity to help build a rapidly scaling start-up organization by taking strong ownership of your work, mentorship, and our unbounded leadership opportunities
#LI-REMOTE
Grow Therapy is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.