Retail Media Analyst - Krusteaz Company
Tukwila, WA
About the Job
Description
We are looking for a Retail Media Analyst to join our Digital Commerce team at The Krusteaz Company! The Retail Media Analyst will be responsible for planning, executing, analyzing, and optimizing our paid search and display media for The Krusteaz Company across categories with our eCommerce and Omni-Channel customers. This is a highly collaborative role that will work closely with Sales, Marketing, Brand Creative and Digital Commerce Agencies, and play a pivotal role in executing our growth strategies. This role will report to the Sr. Manager Digital Commerce on the CPG Sales Team.
Essential Functions: Other duties, responsibilities, and activities may change or be assigned at any time.
Position Requirements
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals qualified with disabilities to perform the essential functions.
Education and/or Experience:
Physical Demands and Work Environment:
While performing the duties of this job, the employee is regularly required to stand, sit, talk, hear, and use hands and fingers to operate a computer and telephone along with reaching. Specific vision abilities include close vision requirements due to computer work. Moderate noise, ability to work in a confined area, and ability to sit at a computer for an extended period of time are also included.
The policy of The Krusteaz Company is to hire, train, and promote all persons in all job groups in accordance with law, without regard to race, color, religion, sex, sexual orientation, age, marital or military status, national origin, gender identity, the presence of any sensory, mental or physical disability, genetic information, or any other status or characteristic protected by local, state, or federal law.
Get to know us:
Hybrid Work Model: At The Krusteaz Company, we have in-office "core days" of Tuesdays and Wednesdays where all corporate employees are expected to be onsite. Mondays, Thursdays, and Fridays are flexible remote days to allow for work/life balance. You may be asked to come in outside of a core day from time to time, based on business needs. We have found aligning our scheduled in-office days provides opportunity for employees to build connections and collaborate together.
Benefits: We are proud to offer generous benefits including comprehensive medical, dental, and vision insurance (starting at $50/month for employee only coverage on the PPO Plan or starting at $25/month for employee only coverage on the HDHP), 401(K) matching, 3 weeks of paid vacation, 10 paid holidays, 1 paid personal holiday, company provided life insurance and disability insurance, flexible spending account, healthcare saving account, voluntary accident insurance, voluntary critical illness insurance, and tuition reimbursement.
Wage Information: An employee in this position can expect an hourly wage between $32.73 and $52.38 per hour. We typically pay between $32.73 and $42.56. The actual hourly wage offered will carefully consider a wide range of factors, including internal equity, experience, education, certification, training, and location. All positions are eligible for additional incentives based on business performance.
We hope you'll take the time to get to know us!
The Krusteaz Company is not sponsoring new applicant employment authorization at this time and please, no third-party recruiters.
We are looking for a Retail Media Analyst to join our Digital Commerce team at The Krusteaz Company! The Retail Media Analyst will be responsible for planning, executing, analyzing, and optimizing our paid search and display media for The Krusteaz Company across categories with our eCommerce and Omni-Channel customers. This is a highly collaborative role that will work closely with Sales, Marketing, Brand Creative and Digital Commerce Agencies, and play a pivotal role in executing our growth strategies. This role will report to the Sr. Manager Digital Commerce on the CPG Sales Team.
Essential Functions: Other duties, responsibilities, and activities may change or be assigned at any time.
- Lead, build, and implement paid search and display campaigns, continually optimizing to improve media performance.
- Own the relationship with all Retail Media Network partners, stay current with retailer requirements and best practices, communicate to the team, and update the Retail Media Playbook.
- Work with Regional Managers and Brand Marketing to align online digital activations with account promotional calendars and Brand priorities.
- Work cross-functionally to have digital on-site advertising creative created and approved according to current best practices and promotional calendars.
- Use data driven insights to drive decision-making to optimize investment and achieve goals and KPIs.
- Accountable for management of the Retail Media marketing budget related to key accounts for paid search & auction display strategies.
- Evaluate campaign results and communicate performance to cross-functional stakeholders.
Position Requirements
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals qualified with disabilities to perform the essential functions.
- Hands on experience with Retail Media platforms such as Walmart Connect, Citrus Ads, Criteo, or Kroger Precision Marketing.
- Familiarity with Digital Commerce KPIs (ROAS, Share of Voice, etc.).
- Analytical aptitude with significant attention to detail.
- Tech savvy, comfortable picking up new software and applications.
- Works well independently as well as in a team environment.
- Self-starter, ability to work through ambiguity.
- Creative problem solver with a growth mindset.
- Ability to resolve issues and influence others, with the ability to influence change.
- Flexible, with the ability to handle a changing environment and priorities.
- Commitment to continued self-development and learning.
- Ability to travel up to 10% of time.
Education and/or Experience:
- Bachelor's Degree in Business, Marketing, Communications or other associated area or equivalent experience.
- 2-5 years of experience with Retail Media Networks, CPG eCommerce, or digital marketing on the brand or agency side.
Physical Demands and Work Environment:
While performing the duties of this job, the employee is regularly required to stand, sit, talk, hear, and use hands and fingers to operate a computer and telephone along with reaching. Specific vision abilities include close vision requirements due to computer work. Moderate noise, ability to work in a confined area, and ability to sit at a computer for an extended period of time are also included.
The policy of The Krusteaz Company is to hire, train, and promote all persons in all job groups in accordance with law, without regard to race, color, religion, sex, sexual orientation, age, marital or military status, national origin, gender identity, the presence of any sensory, mental or physical disability, genetic information, or any other status or characteristic protected by local, state, or federal law.
Get to know us:
- A people-focused company that cares: We're a 90-year-old company with the entrepreneurial spirit of a startup and a focused eye on the future. As a midsized, privately held company with a portfolio of beloved food and beverage brands, our people are the most important ingredient in our success.
- A valued and supported workforce: We place tremendous value in our employees and provide competitive pay and comprehensive benefits to ensure our employees can create the best life for themselves. Benefits include a top tier health insurance plan with lower-than-average employee cost share, generous PTO, 401(k) match, and more.
- An engaged and energized culture: At The Krusteaz Company, collaboration and ingenuity drive our fierce commitment to creating extraordinary product experiences that people love.
- A place to grow and make a difference: An entrepreneurial spirit has been at the core of our company since the beginning, attracting self-starters who are curious and love to learn and to share ideas.
Hybrid Work Model: At The Krusteaz Company, we have in-office "core days" of Tuesdays and Wednesdays where all corporate employees are expected to be onsite. Mondays, Thursdays, and Fridays are flexible remote days to allow for work/life balance. You may be asked to come in outside of a core day from time to time, based on business needs. We have found aligning our scheduled in-office days provides opportunity for employees to build connections and collaborate together.
Benefits: We are proud to offer generous benefits including comprehensive medical, dental, and vision insurance (starting at $50/month for employee only coverage on the PPO Plan or starting at $25/month for employee only coverage on the HDHP), 401(K) matching, 3 weeks of paid vacation, 10 paid holidays, 1 paid personal holiday, company provided life insurance and disability insurance, flexible spending account, healthcare saving account, voluntary accident insurance, voluntary critical illness insurance, and tuition reimbursement.
Wage Information: An employee in this position can expect an hourly wage between $32.73 and $52.38 per hour. We typically pay between $32.73 and $42.56. The actual hourly wage offered will carefully consider a wide range of factors, including internal equity, experience, education, certification, training, and location. All positions are eligible for additional incentives based on business performance.
We hope you'll take the time to get to know us!
The Krusteaz Company is not sponsoring new applicant employment authorization at this time and please, no third-party recruiters.
Source : Krusteaz Company
