Senior Business Operations Analyst - Zeta Global

WHO WE ARE  

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.  

THE ROLE

• Solve business problems and mathematical modeling to accelerate digital marketing efforts. Find insights and develop the right data solutions
• Organize large amounts of data from multiple data sources to find answers to performance questions and solutions to business problems
• Work with data from multiple sources to create the data solutions required to provide thorough and timely reporting.
• Define key business questions and build the models and data sets that answer these questions.
• End-to-end creation of data solutions, required to provide automated solutions in support of digital marketing campaign execution.
• Identify trends and KPIs to improve marketing channel performance.
• Perform data deep dives to understand changing trends and find answers to business problems..
• Identify, coordinate and aggregate data from a variety of sources.
• Collaborate with executive and operational teams in the design and development of executive management level reports
• Responsible for data testing, file load coordination and validation. Use Excel and SQL, research, identify and propose solutions for data discrepancies
• Develop and maintain business intelligence applications including operational reports, dashboards, scoreboards and ad hoc reporting requests.
• Develop and automate ETL processes that involve data cleansing, error, reconciliation handling and process monitoring utilizing Microsoft SQL Server Integration Services (SSIS).
• Design dimensional models with conformed dimensions, following the business processes.
• Utilize Tableau in designing and building the reporting, Dashboard, Portal environment. Create processes for capturing and maintaining BI metadata
• Create BI system documentation and ensure it is maintained. Use query optimization techniques and knowledge consolidating disparate data sets into usable data.
• Use Big Data technologies (Hadoop, Spark, NoSQL database) and public cloud platform (AWS) and its data analytics services. Optimize traffic channels. Operational processes of new campaign launches

2 years of experience required in job offered or as Business and Market Data Analyst.

Option to telecommute two days a week.

Bachelor's degree in Business Administration or Marketing

Salary expectations: $110,000/yr

Send resume to: G Avanzato, Zeta Global Corp., 3 Park Avenue, 33rd Floor, New York, NY 10016.

BENEFITS & PERKS 

• Unlimited PTO 
• Excellent medical, dental, and vision coverage 
• Employee Equity and Stock Purchase Plan 
• Employee Discounts, Virtual Wellness Classes, and Pet Insurance 

And more!!  

PEOPLE & CULTURE AT ZETA 

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.  

We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ 

ZETA IN THE NEWS! 

https://zetaglobal.com/press/?cat=press-releases