Senior Director of E-commerce & Digital - Greenworks
Mooresville, NC
About the Job
Company Summary:
Be part of a more sustainable future with Greenworks Tools. We're looking for dynamic leaders who are excited and eager to help us bring cutting-edge green technology to the marketplace.
Greenworks Tools is the leader in battery-powered outdoor power tools for DIY consumers and landscaping professionals. Our company distributes Greenworks-branded and private-label products, as well as products for an extensive network of original equipment manufacturers. With a robust lineup of Greenworks-branded products including 24V, 40V, 60V, 80V, and commercial-grade 82V battery-powered cordless outdoor power tools, a full line of corded equipment, and reel mowers, Greenworks Tools offers the right tool for every job.
Utilizing best-in-class battery, control, and drive technologies, Greenworks Tools deliver the power and performance of comparable gas-powered tools without the mess, noxious fumes, pollution, vibration, and noise associated with gas products.
Position Summary:
The Senior Director of E-commerce & Digital is responsible for managing all aspects of their E-commerce business for their assigned accounts. Keys to success are possessing and displaying a positive tone with a relentless passion for the business operating with a general manager's mindset. This individual will have a key leadership role, and implement strategies, and goals to ensure the attainment of the E-commerce and company financial goals and objectives.
Essential Duties and Responsibilities:
- Work cross-functionally to implement best practices for all E-commerce customers.
- Develop and communicate digital strategy for the company including other business units (greenworkscommercial.com and greenworkstools.com)
- Partner within a matrix organization including marketing, finance, product, engineering, supply chain, and customer service to ensure the best possible customer experience is achieved.
- Develop E-commerce sales strategies, programs, and plans for existing and potential customers
- Includes but, is not limited to assisting in the development of annual business plans and monitoring goals, conducting monthly reviews, and leading action item efforts.
- Work collaboratively with internal teams to achieve all E-commerce financial goals
- Managing category team with a P&L responsibility for annual sales targets and profitability across a wide digital customer base
- Define, identify, and implement customer acquisition strategies
- Must be both analytical and strategic. This individual needs to embrace the challenge of dramatically increasing sales and profitability
- Oversees the day-to-day E-Commerce operations, merchandising execution, and maintenance Helps drive the social web marketing strategy as it relates to customer acquisition.
- Analyze and assess the effectiveness of all existing e-commerce operations and current needs based on new technology and market competition. Evaluate market share and competition.
- Ensure the entire online process exceeds expectations from how the brand is perceived to product availability, quality, and order processing timelines.
- Provide ongoing strategic insights and thought leadership based on industry, customer, shopper, and marketplace trends to support category strategy.
- Provide inspiration, guidance, management, and resource planning for the extended teams. Be the leader within the company for E-Commerce initiatives
- Own a promotional plan for an assigned group of products across an e-commerce business unit.
Required Education and Experience:
- Bachelor's degree, MBA experience preferred.
- Minimum 7 years of e-commerce retail experience
- Must be able to demonstrate a successful track record in e-commerce sales growth.
- Demonstrated strategic thinking and creative problem-solving abilities, to assist in meeting company and team goals
- Motivated self-starter with a high energy level, a passion for e-commerce, and a willingness to do what it takes to achieve goals and objectives.
- Demonstrated knowledge of analytical tools
- Extremely organized and efficient, with strong attention to detail and the ability to work on multiple projects at once, meeting tight deadlines.
Company Benefits
- Health, dental, and vision coverage
- Assistance with fertility treatment and adoption
- 401k company match plan
- Paid sick, personal, and vacation time
Greenworks Tools is an Equal Employment Opportunity (EEO) employer, and does not discriminate on the basis of race, color, national origin, religion, gender, age, veteran status, political affiliation, sexual orientation, marital status, or disability (in compliance with the Americans with Disabilities Act) with respect to employment opportunities.
