Senior Growth Marketing Manager - Brex Inc.

Brex is the AI-powered spend platform. We help companies spend with confidence with integrated corporate cards, banking, and global payments, plus intuitive software for travel and expenses. Tens of thousands of companies from startups to enterprises — including DoorDash, Flexport, and Compass — use Brex to proactively control spend, reduce costs, and increase efficiency on a global scale.

Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career.

Marketing at Brex

The Marketing team tells the Brex story, determines messaging and positioning, and translates our reimagined products and features into tangible customer benefits. Our marketers—across Brand, PMM, Content, and Performance—are responsible for acquiring new customers and have a deep understanding of the business. We’re a highly cross-functional team and partner most closely with the Product, Sales, BD, and Design teams to help our prospects and customers grasp how we can help them reach their full potential.

What you’ll do

As the Senior Growth Marketing Manager your core objective will be to develop strategy, campaign planning, execution and measurement of paid search advertising campaigns that drive revenue for Brex. You will focus on evaluating and improving the paid search advertising campaign and channel mix across the buyer’s journey to drive optimal conversions for our sales funnel.

The ideal candidate is someone who can both develop a holistic strategy and execute by working cross-functionally to drive optimal results.

Responsibilities

1. Define and manage paid search campaign strategy to achieve paid acquisition targets and lower customer acquisition costs.
2. Own operations, optimization, and execution across all paid search ad channels (Google Ads, Bing Ads, etc) to deliver against pipeline creation (growth) and ROI (quality) goals for the business.
3. Test and optimize on a per-channel basis to improve search ad campaign performance.
4. Identify and deliver innovation opportunities to bring fresh, creative thinking to ensure Brex leverages paid search ad channels to the fullest extent.
5. Drive initiatives on performance-driven CRO through ads and landing page experiences.
6. Partner with demand generation, SDRs and sales on initiatives to improve lead to opportunity conversion.
7. Develop strategies for testing, optimizing and scaling successful ad campaigns.
8. Understand the full buyer’s journey and proactively consider how growth marketing can support at every stage in the journey through paid digital ad channels.
9. Analyze, communicate and present results of paid search campaigns to cross-functional stakeholders.

Requirements

1. Proven experience in B2B SaaS performance marketing, digital marketing or growth marketing role - 5+ years preferred.
2. Strong business acumen with demonstrated success implementing paid digital performance media channels, specifically SEM. Experience with other channels such as paid social, programmatic display, YouTube is a plus.
3. Fluency with digital ad channel data, metrics, measurement and analytics. Solid understanding of experimentation, A/B testing and basic SQL.
4. Ability to lead multiple initiatives and deliver under tight deadlines.
5. Experience building strong rapport and partnership with Demand Generation, MOPS, GTM Ops, SDRs and Sales.
6. Product led growth experience is a plus.

Compensation

The expected salary range for this role is $126,560 - $158,200. However, the starting base pay will depend on a number of factors including the candidate’s location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.