Senior Manager, Marketing Innovation and Development - Church & Dwight Co, Inc.

A collective energy and ambition. A place where you can make a real difference.

We're a company that genuinely cares about our people, our products, our consumers and the environment.

Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.

United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.

Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We're united by the belief that when we strive for growth, anything is possible. The job opportunity below shows how you can have an impact on the business.

Overview:

Leads new product development strategy, portfolio management and implementation for key parts of Church & Dwight's iconic Fabric Care brands, Arm & Hammer, OxiClean and XTRA. This position is based in Ewing, New Jersey.

What we're about:

Innovation: We consistently generate new ideas, thinking outside the box while remaining strategically focused. We always think in terms of possibilities, not limitations.

Collaboration: We rely on open and honest communication to develop productive working relationships within and across our business units and functions. The mutual respect we have for our colleagues enables us to challenge each other, leading to an even more cohesive team.

Focus: We maintain a laser-like focus on our consumers. We will grow by leveraging consumer insights on all our brands and will continue to be industry leaders.

Entrepreneurialism: We pride ourselves on fostering this spirit where risk-taking and action is encouraged. We are extremely competitive externally, but not internally

What you'll do:

* Shape the Future of Laundry at Church & Dwight by exploring new form and white space opportunities across the Fabric Care portfolio (2025 and beyond)

* Unlock actionable insights in current and emerging segments to gain a deep understanding of the consumer, helping to define and prioritize consumer needs

* Identify new product concepts based on trends, global innovation, consumer needs, creating and testing concepts, artwork and packaging development.

* Identify, assess, commercialize, and champion new product growth opportunities, including: developing a compelling innovation strategy and pipeline, conducting category/competitive analysis to validate size of opportunities; consumer validation of innovation ideas; R&D validation of the technical pathways; Operations validation of the manufacturing strategy; Finance validation of Gross Margin

* Develop expertise in the categories of the SBU, including competitive assessment, global trend analysis, supplier assessments, consumer and customers/channel opportunities

* Leverage new tools and testing methodologies to gain deep understanding of the target consumer

* Align opportunities with long-term Brand strategies and Sales goals

* Lead new product initiatives in collaboration with cross-functional teams

What you'll need:

* BA/BS required; MBA preferred

* 9-12 years total marketing business experience (Fabric Care experience preferred)

* A balance of art & science - ability to think creatively & strategically, with a strong business mindset, and the ability to develop & judge new ideas and launch strategies

* Strong strategic and influencing skills, comfortable working with senior stakeholders and able to manage ambiguity

* Experience in category analysis, digital marketing & analytics, P&L analysis, and forecasting

* Strong understanding of common consumer marketing research tools and techniques

* Experience with P&L analysis, leading and developing people

#piq #LI-Hybrid

Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/

Church & Dwight is proud to be an Equal Opportunity Employer, m/f/disability/veteran.