Senior Marketing Specialist - PeopleReady

Ever since our first office opened more than 30 years ago, TrueBlue has been committed to connecting people and work and helping to change lives. Whether our client is a small business on Main Street or a Fortune 500 company, we work equally hard to find the people they need to be successful. Publicly traded since 1998, TrueBlue provides a talented workforce of over 611,000 people to companies around the world each year through three segments: PeopleReady, PeopleManagement, and PeopleScout. The way the world works has changed dramatically since our founding and so has TrueBlue as we aspire to be the talent solution for the changing world of work. That is why we have broadened our service offerings to reach more markets while driving innovation in our service delivery model and technology. TrueBlue is The People Company, and our shared values drive our success, inform our actions, and guide our decisions. We are Optimistic. We believe there is a solution to every problem and that by being innovative and working together, we can find new ways to get results. We are Passionate. We believe in what we do, are committed to doing good, and will go above and beyond the call of duty for our clients and workers. We are Accountable. We empower our people to take personal responsibility and make an impact. We are Respectful. We listen and learn from each other, embrace diverse views and experiences, and know that finding successful solutions comes from working together. We are True. We are true to who we are and what our clients need. What we do has a powerful and lasting impact on the world. When we connect people and work, we accomplish something important. As the world of work changes, so does our business. What remains constant is our commitment to being a force for good for the candidates, associates, customers and communities that we serve. **Job Summary** We are seeking a Senior Marketing Specialist to join our energetic and dynamic marketing team. We are looking for a motivated, self-driven marketer who can support the Director of Marketing and PeopleManagement Team in driving our overall customer and prospect marketing strategy including campaigns, social media, events and more. The ideal candidate will have knowledge of traditional, digital, and social media marketing as well as the ability to communicate effectively and work collaboratively with cross-functional teams. This position will support all customer and prospect marketing efforts for Staff Management | SMX and SIMOS and will report to the Director of Marketing. Your ability to thrive in a fast-paced, deadline-driven environment with shifting priorities will enable you to help drive the PeopleManagement brands forward. **Job Responsibilities:** + Manage and execute all marketing activities including demand generation, content, retention marketing, sales enablement development, events management, association relationships and industry specific marketing communications to internal and external stakeholders. + Work with marketing leadership to ensure that the marketing efforts are on target, on brand and meet the needs of the organization from a lead generation, retention and thought leadership position. + Partner with marketing functions (content, project management, digital, and creative) to create cohesive prospective customer campaigns as well as working with our sales and operations team to launch existing customer programs. + Assist Director of Marketing with brainstorming outside-the-box ideas to drive customer and prospect marketing strategy forward. **Core Knowledge & Skills:** + Experience with integrated lead generation/nurturing, up-sell/cross-sell, and retention programs and processes. + Demonstrated ability to make sound business decisions, balancing analytical skills and creative thinking. + Extensive experience with marketing campaign reporting, optimization, and execution. + Experience in leading multiple projects in their entirety with strong project management. + Comfortable working in a matrix environment with multiple stakeholders and partners. + Experience writing marketing and creative briefs and managing partners to achieving goals. + Knowledge of traditional, digital, and social media marketing + Organized and efficient work style, with impeccable attention to detail + Ability to thrive in a fast-paced, deadline-driven environment with shifting priorities + Positive, team-oriented attitude. Eager to learn and take on new projects in a dynamic and changing business environment + Willing and able to support cross-functional team members as needed + Must have a strong ability to set priorities, solve problems, and be resourceful under pressure **Basic Qualifications:** + Bachelor's Degree (preferably in Marketing or Business) or equivalent work experience. + 5+ years of marketing experience with previous experience in staffing, manufacturing and/or retail distribution/logistics being ideal. + Experience or familiarity in using marketing automation systems (Pardot/Salesforce & Mailchimp preferred) + Direct marketing experience including email, SEO/SEM, digital advertising, industry events/conferences, social media, associations and partnerships management and traditional marketing methods. + Proficient in MS Office Suite + Corporate values of integrity and respect, and our ability to exceed client expectations distinguish TrueBlue as an employer. **Preferred Qualification:** + Candidate preferred to be in or near Chicago, Illinois _The salary for this position is anticipated to range from $65,000 - $97,100 per year. This range is a good-faith estimate, based on the qualifications necessary for the position, including experience, training, and other considerations permitted by law. Factors that may be used when making an offer may include a candidate's skills, experience, and geographic location, the expected quality and quantity of work, and internal pay alignment, as needed. An employee's pay history will not be a contributing factor where prohibited by local law. In addition to monetary compensation, we offer a competitive benefits package including Medical/Dental/Vision insurance, Company-matching 401(k), Employee Stock Purchase Program, and Tuition Reimbursement, in addition to other programs and perks._ _The salary for this position is anticipated to range between $65,000 - $97,100 per year, plus eligibility for incentive pay, subject to plan terms._ _We offer a competitive benefits package, including 6 paid holidays, 1 paid floating holiday and up to 15 days Paid Time Off per year (non-exempt) or up to 20 days of Paid Time Off per year (exempt), Medical/Dental/Vision insurance, Company-matching 401(k), Employee Stock Purchase Program, and Tuition Reimbursement, in addition to other programs and perks. More details about our benefits can be found by copying and pasting this URL into your browser: https://bit.ly/24benefits._ _Pay is based on qualifications necessary for the position, including experience, training and other considerations permitted by law._ _We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law._ _TrueBlue, Inc. and its brands welcome and encourage applications from candidates with disabilities. Accommodations are available upon request for candidates taking part in the application or interview process. If you require disability-related accommodation during the application or interview process, please contact your Recruiter directly, Employee Relations at HR-Advice@trueblue.com, or 1-800-610-8920. TrueBlue, Inc. and its brands will consult with all applicants who request disability-related accommodation during the application or interview process to ensure that the accommodation provided takes into account the applicant's individual accessibility needs._ TrueBlue, Inc. and its brands welcome and encourage applications from candidates with disabilities. Accommodations are available on request for candidates taking part in the selection process. If you require disability-related accommodation during the recruitment process, please contact your Recruiter or Employee Relations at HR-Advice@trueblue.com or 1-800-610-8920. TrueBlue, Inc. and its brands will consult with all applicants who request disability-related accommodation during the recruitment process to ensure that the accommodation provided takes into account the applicant's individual accessibility needs.