Senior Product Manager Remodulin and Infusion Device Marketing - United Therapeutics
Durham, NC
About the Job
California, US residents click here (https://www.unither.com/docs/UNITHER%20Applicant%20Notice%20-%20%2812-22-23%29%20Final%202.15.24%20Combined%20EN%20and%20French.pdf#page=9) .
The job details are as follows:
What We Do
We build on the strength of our research and development expertise and a distinctive, entrepreneurial culture that encourages diversity, innovation, creativity, sustainability, and, simply, fun. Since inception, our mission has been to find a cure for pulmonary arterial hypertension and other life-threatening diseases. Toward this goal we have successfully gained FDA approval for five medicines, we are always conducting new clinical trials, and we are working to create an unlimited supply of manufactured organs for transplantation.
We are the first publicly-traded biotech or pharmaceutical company to take the form of a public benefit corporation (PBC). Our public benefit purpose is to provide a brighter future for patients through (a) the development of novel pharmaceutical therapies; and (b) technologies that expand the availability of transplantable organs. At the same time, we seek to provide our shareholders with superior financial performance and our communities with earth-sensitive energy utilization.
Our company was founded by an entrepreneur whose daughter was diagnosed with a life-threatening condition. She sought to find treatment options and a cure for her daughter and patients like her. We are founder-led, and relentless in our pursuit of “medicines for life”. We continue to research and develop treatments for cardiovascular and pulmonary diseases, and other orphan diseases.
*Relocation Assistance Available*
How you’ll contribute
If you're seeking a role that combines innovation with purpose in the healthcare space, we want to hear from you. Join our dynamic team dedicated to supporting healthcare professionals (HCPs) with Remodulin, a cornerstone therapy in the treatment of pulmonary arterial hypertension (PAH). As PAH treatment continues to evolve, this role offers an exciting opportunity to lead the launch of groundbreaking devices, cutting-edge digital marketing initiatives, and educational programs that empower HCPs to deliver the best care possible.
In this role, you’ll be at the forefront of driving strategic marketing initiatives that not only promote Remodulin but also shape the future of HCP engagement through innovative digital solutions. You'll contribute to the development and execution of impactful campaigns, collaborate cross-functionally, and work on initiatives that truly influence patient outcomes. Your work will help advance both the brand and the broader PAH therapeutic landscape.
We are looking for individuals who are passionate about making a difference and eager to push the boundaries of healthcare marketing. Experience in digital marketing and innovation is essential as we seek candidates who can lead digital transformation and elevate our marketing efforts to the next level. If you thrive in a fast-paced, evolving environment and are excited about making a lasting impact, join us and be part of something truly meaningful.
+ Lead large, complex, and cross-functional marketing initiatives and tactics for assigned projects targeting patients, healthcare providers (HCP), and internal audiences. Lead complex, multi-faceted tactics that require more experienced thinking and coordination through conception, development, review, production, and dissemination. Own relationships with agency and internal partners, ensuring strategic alignment in delivering assigned tactics
+ Establish relationships with key opinion leaders (KOL) within our target audiences to maintain an understanding of issues and opportunities impacting assigned brand(s) to drive strategies and tactics effectively.
+ Help lead the development of annual marketing plans (brand strategy, positioning, messaging, tactics) under the direction of brand lead to help establish the brand's strategy, messaging, and positioning.
+ Determine and track key performance indicators (KPI) for owned tactics and initiatives
+ Help lead the development and maintenance of annual budget/scope of work (SOW) by vendor, as well as developing/overseeing needs assessment form (NAF), contracts, etc
+ Assisted with identifying strategic objectives for the market research, audience, and key learning needed, as well as developing the screener, discussion guide, and stimuli. Assist with similar activities for advisory boards.
+ Communicate effectively with all stakeholders to ensure consistent alignment on all projects
+ Demonstrate expertise and continuous learning in disease state, product portfolio, competitors, and payer landscape via clinical study publications, posters, KOL visits, etc.
+ Manage promotional review board (PRB) discussion, negotiate solutions, and address the impact of strategy and key messaging based on PRB-suggested changes
+ Partner with sales training as the product or disease state expert to ensure optimal rollout and execution of all field-based initiatives
+ Perform other duties as assigned
For this role you will need
Minimum Requirements
+ At least 8 years of experience in pharmaceutical, biotech, or medical device marketing with a Bachelor's Degree OR at least years of experience in pharmaceutical, biotech, or medical device marketing with a Master's Degree
+ Experience leading initiatives
+ Demonstrated ability to build collaborative relationships with internal and external partners
+ Excels in a fast-paced environment and possesses strong organizational skills, and ability to multi-task
+ Proficiency with Microsoft Office Suite (Excel, Outlook, Powerpoint, Teams, Word)
Preferred Qualifications
+ Master’s Degree in a related field
+ Medical device marketing experience
+ Product launch experience in pharmaceutical, biotech, or medical device sales
+ Sales experience in pharmaceutical, biotech, or medical device sales
At United Therapeutics, you’ll realize quickly that it is not an ordinary place to work! When you join our company, you will learn, grow, contribute, have fun, and be challenged... all while making a difference in the lives of our patients.
Eligible employees may participate in the Company’s comprehensive benefits suite of programs, including medical / dental / vision / prescription coverage, employee wellness resources, savings plans (401k and ESPP), paid time off & paid parental leave benefits, disability benefits, and more. For additional information on Company benefits, please visit https://www.unither.com/careers/benefits-and-amenities
_While United Therapeutics does not require vaccination for Covid-19 at this time, we strongly encourage all employees and visitors to remain up to date on vaccinations and boosters to protect one another from illness. Employees working in customer-facing roles must adhere and comply with customers’ credentialing guidelines, which may require vaccination against Covid -19, the influenza virus, and other illnesses that could be harmful to healthcare staff and patients._
United Therapeutics Corporation is an Equal Opportunity/Affirmative Action Employer - EOE Minorities / Females / Protected Veterans / Individuals with Disabilities
_We strive to be an organization that engages the minds, hearts, and most spirited efforts of each of our employees. Our sense of purpose transforms what we do from work into mission, occupation into vocation and achievement into success._
_We challenge our employees with innovative and revolutionary projects, offer an environment which fosters high-level job performance and provide a highly competitive total rewards package. This is what makes United Therapeutics a stimulating place to work._
The job details are as follows:
What We Do
We build on the strength of our research and development expertise and a distinctive, entrepreneurial culture that encourages diversity, innovation, creativity, sustainability, and, simply, fun. Since inception, our mission has been to find a cure for pulmonary arterial hypertension and other life-threatening diseases. Toward this goal we have successfully gained FDA approval for five medicines, we are always conducting new clinical trials, and we are working to create an unlimited supply of manufactured organs for transplantation.
We are the first publicly-traded biotech or pharmaceutical company to take the form of a public benefit corporation (PBC). Our public benefit purpose is to provide a brighter future for patients through (a) the development of novel pharmaceutical therapies; and (b) technologies that expand the availability of transplantable organs. At the same time, we seek to provide our shareholders with superior financial performance and our communities with earth-sensitive energy utilization.
Our company was founded by an entrepreneur whose daughter was diagnosed with a life-threatening condition. She sought to find treatment options and a cure for her daughter and patients like her. We are founder-led, and relentless in our pursuit of “medicines for life”. We continue to research and develop treatments for cardiovascular and pulmonary diseases, and other orphan diseases.
*Relocation Assistance Available*
How you’ll contribute
If you're seeking a role that combines innovation with purpose in the healthcare space, we want to hear from you. Join our dynamic team dedicated to supporting healthcare professionals (HCPs) with Remodulin, a cornerstone therapy in the treatment of pulmonary arterial hypertension (PAH). As PAH treatment continues to evolve, this role offers an exciting opportunity to lead the launch of groundbreaking devices, cutting-edge digital marketing initiatives, and educational programs that empower HCPs to deliver the best care possible.
In this role, you’ll be at the forefront of driving strategic marketing initiatives that not only promote Remodulin but also shape the future of HCP engagement through innovative digital solutions. You'll contribute to the development and execution of impactful campaigns, collaborate cross-functionally, and work on initiatives that truly influence patient outcomes. Your work will help advance both the brand and the broader PAH therapeutic landscape.
We are looking for individuals who are passionate about making a difference and eager to push the boundaries of healthcare marketing. Experience in digital marketing and innovation is essential as we seek candidates who can lead digital transformation and elevate our marketing efforts to the next level. If you thrive in a fast-paced, evolving environment and are excited about making a lasting impact, join us and be part of something truly meaningful.
+ Lead large, complex, and cross-functional marketing initiatives and tactics for assigned projects targeting patients, healthcare providers (HCP), and internal audiences. Lead complex, multi-faceted tactics that require more experienced thinking and coordination through conception, development, review, production, and dissemination. Own relationships with agency and internal partners, ensuring strategic alignment in delivering assigned tactics
+ Establish relationships with key opinion leaders (KOL) within our target audiences to maintain an understanding of issues and opportunities impacting assigned brand(s) to drive strategies and tactics effectively.
+ Help lead the development of annual marketing plans (brand strategy, positioning, messaging, tactics) under the direction of brand lead to help establish the brand's strategy, messaging, and positioning.
+ Determine and track key performance indicators (KPI) for owned tactics and initiatives
+ Help lead the development and maintenance of annual budget/scope of work (SOW) by vendor, as well as developing/overseeing needs assessment form (NAF), contracts, etc
+ Assisted with identifying strategic objectives for the market research, audience, and key learning needed, as well as developing the screener, discussion guide, and stimuli. Assist with similar activities for advisory boards.
+ Communicate effectively with all stakeholders to ensure consistent alignment on all projects
+ Demonstrate expertise and continuous learning in disease state, product portfolio, competitors, and payer landscape via clinical study publications, posters, KOL visits, etc.
+ Manage promotional review board (PRB) discussion, negotiate solutions, and address the impact of strategy and key messaging based on PRB-suggested changes
+ Partner with sales training as the product or disease state expert to ensure optimal rollout and execution of all field-based initiatives
+ Perform other duties as assigned
For this role you will need
Minimum Requirements
+ At least 8 years of experience in pharmaceutical, biotech, or medical device marketing with a Bachelor's Degree OR at least years of experience in pharmaceutical, biotech, or medical device marketing with a Master's Degree
+ Experience leading initiatives
+ Demonstrated ability to build collaborative relationships with internal and external partners
+ Excels in a fast-paced environment and possesses strong organizational skills, and ability to multi-task
+ Proficiency with Microsoft Office Suite (Excel, Outlook, Powerpoint, Teams, Word)
Preferred Qualifications
+ Master’s Degree in a related field
+ Medical device marketing experience
+ Product launch experience in pharmaceutical, biotech, or medical device sales
+ Sales experience in pharmaceutical, biotech, or medical device sales
At United Therapeutics, you’ll realize quickly that it is not an ordinary place to work! When you join our company, you will learn, grow, contribute, have fun, and be challenged... all while making a difference in the lives of our patients.
Eligible employees may participate in the Company’s comprehensive benefits suite of programs, including medical / dental / vision / prescription coverage, employee wellness resources, savings plans (401k and ESPP), paid time off & paid parental leave benefits, disability benefits, and more. For additional information on Company benefits, please visit https://www.unither.com/careers/benefits-and-amenities
_While United Therapeutics does not require vaccination for Covid-19 at this time, we strongly encourage all employees and visitors to remain up to date on vaccinations and boosters to protect one another from illness. Employees working in customer-facing roles must adhere and comply with customers’ credentialing guidelines, which may require vaccination against Covid -19, the influenza virus, and other illnesses that could be harmful to healthcare staff and patients._
United Therapeutics Corporation is an Equal Opportunity/Affirmative Action Employer - EOE Minorities / Females / Protected Veterans / Individuals with Disabilities
_We strive to be an organization that engages the minds, hearts, and most spirited efforts of each of our employees. Our sense of purpose transforms what we do from work into mission, occupation into vocation and achievement into success._
_We challenge our employees with innovative and revolutionary projects, offer an environment which fosters high-level job performance and provide a highly competitive total rewards package. This is what makes United Therapeutics a stimulating place to work._
Source : United Therapeutics