Senior Social Media Manager - Midi Health

Senior Social Media Manager @ Midi Health: ‍⚕️

Midi is a rapidly growing telehealth company designed for women in midlife and backed by an extraordinary syndicate of investors, including GV (Google Ventures) and Emerson Collective. As the leading telehealth platform offering specialized primary and perimenopause/ menopause care, we are seeking a talented, driven Senior Manager, Social to lead our social media strategy at Midi.

This job is hot!

• Grow the Midi social media following and positive share of voice across social channels
• Innovate Midi's social programs as new trends and channels emerge.
• Measure, analyze, and evangelize the impact of social media programs
• Own the development and execution of social content that fuels word-of-mouth and deepens brand love
• Manage a community manager to help fuel engagement and partnerships

The Senior Social Media Manager will report to our Chief Marketing Officer, and work very closely with growth, brand, and design teams along with other cross-functional teams. To thrive in this role, you must be both creative and data-driven, with excellent strategic, technical, and analytical skills. A passion for women's health will make this role continually satisfying.

The Business impact    

• Brand Awarenees: Reach a larger audience, womens health is an unmet need and Midi can help. Women in the US need to know there are options for them to feel great. 
• Customer Engagement: Build relationships with our patients and potential customers
• Sales & Revenue: Social allows us to aquire new customers and generate leads for the business
• Feedback and Market insights- social will allow us to understand what our user base needs 

What you will need to succeed:

• Deep understanding of the social media and digital landscape, content and media trends, platform best practices, paid media, and online consumer behavior.
• Proven success in managing and growing multiple social media accounts for a variety of consumer brands.
• Building a social media presence from the ground up

Bonus points:

• Women's heath experience 
• Experience at a brand which targets a similar audience- women's beauty products, health, etc. 

The interview process will include:  

1. Recruiter Screen (30 min) 
2. Hiring Manager Screen with CMO (30min)
3. Working Session - Case Study   (1 hour)
4. Final Team Interviews (3 hours)

While you are waiting for us to review your resume here is some fun content to check out, Thanks for your interest in midi

Our patients love  ❣️ us- check out some content here and here  #Menopauseishot

Midi Health is a diverse organization. We encourage applications regardless of color, religion, gender, sexual orientation, gender identity or expression, age, nationality, marital status, disability, and veteran status. #LI-JA1