Social Media Manager, BNY Pershing - BNY Mellon

Overview

Social Media Manager, BNY Pershing

At BNY, our culture empowers you to grow and succeed. As a leading global financial services company at the center of the world’s financial system we touch nearly 20% of the world’s investible assets. Every day around the globe, our 50,000+ employees bring the power of their perspective to the table to create solutions with our clients that benefit businesses, communities and people everywhere.    

We continue to be a leader in the industry, awarded as a top home for innovators and for creating an inclusive workplace. Through our unique ideas and talents, together we help make money work for the world. This is what #LifeAtBNY is all about.

We’re seeking a future team member for the role of Social Media Manager, BNY Pershing to join our Content Strategy & Channel Execution team within Global Marketing & Communications. This role is based in Pittsburgh, PA with a hybrid work arrangement.

In this role, you’ll make an impact in the following ways: 

• Help drive the development and execution of the BNY Pershing’s organic social strategy across platforms 
• Work cross-functionally to identify, develop and execute on organic content opportunities that align culturally and strategically with the brand
• Track organic reporting and analytics against goals while using data to drive brand growth on social, leaning in or pivoting when/where necessary
• Own content calendar and planning for BNY Pershing, ensuring deadlines and deliverables are tracked and met
• Share best practices, industry trends, platform updates and more with stakeholders to ensure alignment on strategic direction for the brand
• Adhere to internal and external approval processes, compliance, legal, audit, and regulatory processes and documentation
• Support the governance framework for BNY Pershing social media 
• Support social media, communications and marketing team members in BNY Pershing infinitives such as INSITE and more

 

To be successful in this role, we’re seeking the following:

• Proven ability to manage multiple, competing priorities simultaneously
• Ability to plan ahead while also creating a sense of urgency in a dynamic environment
• Understanding of audience behavior across social channels
• Strong mix of creative, analytic, and communication skills with demonstrated ability to translate complex concepts into compelling content
• Experience with enterprise social management tools such as Sprinklr, Sprout, Meltwater, etc.
• Excellent writer and communicator with knowledge or how content should vary by channel
• Experience with Microsoft Office Suite and Workfront preferred
• Experience in financial services or regulated industry a plus
• 3-5 years of social media experience in a large organization or major agency setting

#LI-Hybrid

At BNY, our culture speaks for itself. Here’s a few of our awards: 

• America’s Most Innovative Companies, Fortune, 2024
• World’s Most Admired Companies, Fortune 2024
• Human Rights Campaign Foundation, Corporate Equality Index, 100% score, 2023-2024
• Best Places to Work for Disability Inclusion, Disability: IN – 100% score, 2023-2024
• “Most Just Companies”, Just Capital and CNBC, 2024
• Dow Jones Sustainability Indices, Top performing company for Sustainability, 2024
• Bloomberg’s Gender Equality Index (GEI), 2023

Our Benefits and Rewards: 

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter. 

BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.

Employer Description:

For over 230 years, the people of BNY Mellon have been at the forefront of finance, expanding the financial markets while supporting investors throughout the investment lifecycle. BNY Mellon can act as a single point of contact for clients looking to create, trade, hold, manage, service, distribute or restructure investments and safeguards nearly one-fifth of the world's financial assets. BNY Mellon remains one of the safest, most trusted and admired companies. Every day our employees make their mark by helping clients better manage and service their financial assets around the world. Whether providing financial services for institutions, corporations or individual investors, clients count on the people of BNY Mellon across time zones and in 35 countries and more than 100 markets. It's the collective ambition, innovative thinking and exceptionally focused client service paired with a commitment to doing what is right that continues to set us apart. Make your mark: bnymellon.com/careers.

EEO Statement:

BNY Mellon is an Equal Employment Opportunity/Affirmative Action Employer. Minorities/Females/Individuals With Disabilities/Protected Veterans. Our ambition is to build the best global team – one that is representative and inclusive of the diverse talent, clients and communities we work with and serve – and to empower our team to do their best work. We support wellbeing and a balanced life, and offer a range of family-friendly, inclusive employment policies and employee forums.