Social Media Specialist - Feizy Import & Export Company Ltd
Plano, TX 75023
About the Job
Social Media Specialist
The Social Media Specialist will lead the development and execution of Feizy’s social media strategy. This role focuses on growing our digital presence, with an emphasis on engaging home and design content, audience interaction, and promoting events and sponsorships. You will manage our presence on Instagram, Facebook, and TikTok, creating compelling, on-brand content weekly. The ideal candidate is experienced in social media strategy and engagement, as well as content creation using platforms like Canva, ChatGPT, Midjourney, and Imagine.io. A passion for social media and the ability to convert followers into loyal customers through daily engagement is essential.
Essential Duties
- Collaborate with the Senior Director of Marketing, Graphic Designer, Photographer, and Marketing Manager to support social media strategies.
- Develop, manage, and maintain social media initiatives across multiple platforms, including Facebook, Instagram, TikTok, and YouTube.
- Create and curate engaging, high-quality content, ensuring alignment with brand guidelines and marketing objectives.
- Edit photos and videos for social media; proficiency in Photoshop is a plus.
- Work closely with cross-functional teams to ensure social media campaigns align with broader company goals.
- Stay current with social media trends, tools, and best practices to enhance engagement and reach.
- Utilize tools such as Canva, Imagine.io, ChatGPT, and Midjourney to develop and refine social content.
- Manage audience engagement by responding to comments and messages in a timely and professional manner.
- Represent Feizy at company events and provide live coverage across social channels.
Qualifications
-
2+ years of experience in marketing working with social media
Skills & Abilities
- Innovative thinker capable of making connections in unconventional ways.
- Proven ability to thrive in fast-paced environments while managing multiple large-scale projects simultaneously.
- Collaborative team player with a supportive and solutions-oriented mindset.
- Adept at meeting tight deadlines under pressure.
- Meticulous attention to detail, ensuring consistency and brand quality.
- Exceptional writing and communication skills.
- Highly organized, with a strong emphasis on systems like color coding and file naming conventions.
- Takes ownership of tasks and embraces new challenges with confidence.
- Tech-savvy and quick to adapt to new tools and technologies.
- Skilled in prioritizing and managing projects from inception to completion.
- Resourceful problem solver, adept at finding creative solutions.
- Strong project management expertise, experienced with platforms like Microsoft Planner and Teams.
Technical Skills
- Proficient in using Adobe Creative Suite with InDesign and Photoshop expertise required
- Advanced Proficiency in using Mac-based operating systems
- Proficient in using Microsoft Office applications, including Word, PowerPoint, Excel and Planner
- Proficient in using digital marketing platforms for electronic communications (e.g. Mailchimp)
- Proficient in using One Drive, Google Drive, Dropbox, FTP, and/or other file-sharing platforms
- Experience with digital marketing management platforms - e-communications, social channels, etc. (proficient)
Education:
- Bachelor’s degree in marketing, communications, graphic design or a related field or equivalent combination of education and experience