Sr Analyst- Consumer Insights at Adtalem Global Education
Columbia, MD 21046
About the Job
Company Description
About Adtalem Global Education
Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world.
Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University.
Visit Adtalem.com for more information, and follow on Twitter and LinkedIn.
Job Description
Opportunity at a Glance
The Senior Consumer Insights Analyst is a critical partner in providing critical insights on the student experience across all institutions. Areas of research include, but are not limited to: NPS (Net Promotor Score), New & Current Student surveys, Prospective Student surveys, and UX (user experience) research targeted to students across institutions as well as Competitive Intelligence and Market Intelligence analyses, and Qualitative research initiatives for gathering student feedback such as focus groups and student forum moderation. Critical skills required for this position include: Project Management, Analytical Thinking, Creativity, Problem-Solving, Teamwork, and Communication. This position reports to the Director, Consumer Insights.
Responsibilities
- Responsible for all quantitative and qualitative research reporting processes including, but not limited to: Questionnaire Development, Survey Programming, Survey Launching/Fielding/Closing and Data Collection, Data Management and Processing, Sampling Strategy, Troubleshooting, Analysis planning and writing, and Presentation of results to key business partners and stakeholders.
- Works closely with the customer excellence, marketing, operational, and academic teams within all institutions to administer quantitative and qualitative research based on their schedules.
- Responsible for managing questionnaire changes and programming surveys deployed via the Qualtrics platform.
- Builds strong relationship/manages 3rd party vendors responsible for advanced survey programming and analytics.
- Responsible for all processes related to launching surveys and collecting data.
- Resolves student respondent issues in a timely manner during survey field period.
- Responsible for identifying and resolving data input and output issues.
- Conducts all the processes related to closing the surveys (data cleaning, data quality control, and uploading the final dataset into reporting tools such as Tableau).
- Drives process improvement; thinks quickly and addresses any survey or data collection and reporting issues with business partners in a timely manner.
- Completes other duties as assigned.
- Performs other duties as assigned.
- Complies with all policies and standards.
Qualifications
- Bachelor's Degree in Psychology, Social Sciences, Business, Marketing or related field.
- 5+ years' experience doing market research and/or consumer insights related experience with full ownership of research project lifecycle from start to finish.
- Experience with data management.
- Experience presenting research results to executives, senior leaders, and colleagues across an organization.
- Experience with both Quantitative and Qualitative research methodologies.
- Proficiency in survey programming in Qualtrics and Survey Monkey.
- Experience using Tableau, Looker, and/or PowerBI preferred.
- Strong analytical, organizational and project management skills.
- Excellent communication skills and strong customer service and teamwork skills required.
- Experience in the Higher Education and/or Healthcare industries are a plus.
- Strong analytical, organizational and project management skills.
- Excellent communication skills and strong customer service and teamwork skills.
- Proficiency in Microsoft Office Suite, Internet, general PC and software skills.
Additional Information
In support of the pay transparency laws enacted across the country, the expected salary range for this position is between $61720.78 and $111584.97. Actual pay will be adjusted based on job-related factors permitted by law, such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have, and we look forward to learning more about your salary requirements. The position qualifies for the below benefits.
Adtalem offers a robust suite of benefits including:
- Health, dental, vision, life and disability insurance
- 401k Retirement Program + 6% employer match
- Participation in Adtalem’s Flexible Time Off (FTO) Policy
- 12 Paid Holidays
For more information related to our benefits please visit: https://careers.adtalem.com/benefits.
You are also eligible to participate in an annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation