Sr Digital Marketing Manager, Amazon Shipping & Amazon Freight - Amazon

Description Are you interested in building the future of e-commerce delivery? Do you want to be a part of team establishing the next big B2B initiative? Our team is changing the way we interact with customers around the globe and building a new, emerging business to solve some of the biggest logistical opportunities facing not just Amazon, but the entire transportation industry. We are building a Marketing Operations Center of Excellence to serve Amazon Shipping and Amazon Freight, two high-growth externalized transportation businesses. As a foundational member of this team, we are looking for an innovative Digital Marketing Manager to play a critical role in overseeing the technical management of our content management system, web analytics platforms, and mobile app performance. This role ensures that the CMS, web analytics, and mobile app tools meet the needs of the marketing team and stakeholders, providing valuable insights into website and app performance, as well as user behavior. This position requires strong technical expertise, project management skills, and the ability to collaborate with cross-functional teams to ensure smooth project delivery, vendor management, and the successful integration of web and mobile analytics to optimize content strategies, app engagement, and marketing outcomes. Key job responsibilities * CMS & Integration Oversight: Manage the configuration, maintenance, and optimization of the CMS, ensuring seamless integration with other MarTech tools (e.g., CRM, analytics, automation platforms). * Project Management: Lead CMS projects, from gathering requirements to on-time and on-budget delivery, ensuring risks are mitigated throughout the process. * Vendor & Contract Management: Maintain relationships with CMS vendors, overseeing contracts, performance, and solution quality. * Stakeholder Engagement: Collaborate with marketing, Product, Tech, and business teams to translate needs into actionable CMS strategies, conducting workshops and discovery sessions as necessary. * Customization & Troubleshooting: Apply HTML/CSS to customize the CMS as required, ensuring consistent user experiences and quick resolution of technical issues. * Best Practices & Documentation: Create and maintain SOPs and documentation to standardize CMS processes and ensure scalability and high performance. Basic Qualifications - 6+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience communicating results to senior leadership - Experience using Microsoft Excel to manipulate and analyze data - 5+ years managing CMS platforms (e.g., BrightSpot, Adobe AEM, Webflow) with a focus on delivering technical solutions. - Hands-on expertise in CMS configuration, HTML/CSS customization, and troubleshooting. - Experience with the broader MarTech stack, including how CMS integrates with tools like Salesforce, Marketo, and Adobe Analytics. Preferred Qualifications - Experience with Salesforce and Tableau Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us. Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $112,800/year in our lowest geographic market up to $186,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.