Talent Acquisition & Marketing Specialist - TS Tech

TS Tech is a leading automotive component supplier seeking a talented and motivated Talent Acquisition & Digital Marketing Specialist to join our team. This unique role combines the responsibilities of recruiting top talent for our organization and managing our company's website and social media platforms. The ideal candidate will have a passion for human resources, expertise in digital marketing, and the creativity to drive both talent acquisition and brand awareness within the automotive industry.

Key Responsibilities:

Talent Acquisition:

• Full-Cycle Recruitment: Manage the entire recruitment process, from sourcing and interviewing candidates to negotiating offers and onboarding new hires, specifically for roles within the automotive component industry.
• Sourcing Strategies: Develop and implement innovative sourcing strategies to attract a diverse pool of qualified candidates through various channels, including job boards, social media, industry-specific events, and networking.
• Employer Branding: Enhance the company's employer brand by creating engaging job postings, candidate experiences, and promoting the company's culture and values within the automotive sector.
• Candidate Experience: Ensure a positive candidate experience throughout the recruitment process by maintaining open communication and providing feedback.
• Collaboration: Work closely with department heads to understand hiring needs, particularly those related to engineering, manufacturing, and supply chain roles, and develop recruitment plans tailored to each department's requirements.
• Analytics & Reporting: Track and analyze recruitment metrics to assess the effectiveness of hiring strategies and make data-driven decisions.

Website Management:

• Content Management: Regularly update and maintain the company website, ensuring content is current, accurate, and engaging, with a focus on automotive industry trends and insights.
• SEO Optimization: Implement SEO best practices to improve website visibility and search engine rankings, targeting keywords relevant to automotive components and manufacturing.
• Website Analytics: Monitor website performance using analytics tools and provide regular reports with insights and recommendations for improvement.
• User Experience: Ensure an optimal user experience by continuously testing and refining website features and functionalities.

Social Media Management:

• Social Media Strategy: Develop and execute a comprehensive social media strategy to enhance brand awareness, engage audiences, and attract potential candidates, focusing on platforms most relevant to the automotive industry, such as LinkedIn and industry-specific forums.
• Content Creation: Create and curate high-quality, relevant, and engaging content for various social media platforms, including LinkedIn, Facebook, Instagram, and Twitter, highlighting company achievements, industry insights, and career opportunities.
• Community Engagement: Monitor and respond to comments and messages across social media platforms to foster a positive community and build relationships with followers.
• Campaigns & Promotions: Plan and implement social media campaigns and promotions to support recruitment efforts and company initiatives.
• Analytics & Reporting: Track and analyze social media metrics to evaluate the success of campaigns and adjust strategies as needed.

Qualifications:

• Education: Bachelor’s degree in Human Resources, Marketing, Communications, or a related field preferred.
• Experience:
  • Proven experience in talent acquisition and recruitment, preferably in the automotive or manufacturing industry.
  • Experience managing company websites and social media platforms.
• Skills:
  • Strong knowledge of recruitment techniques and tools.
  • Proficiency in digital marketing strategies, SEO, and social media management.
  • Excellent written and verbal communication skills.
  • Ability to work independently and as part of a team.
  • Strong organizational skills and attention to detail.
  • Familiarity with HR software and applicant tracking systems (ATS) is a plus.
  • Understanding of the automotive industry and its trends is highly desirable.