Technical Marketing Director, Data Center Technologies - Equinix
Frisco, TX
About the Job
Who are we?
Equinix is the world’s digital infrastructure company®, operating over 260 data centers across the globe. Digital leaders harness Equinix's trusted platform to bring together and interconnect foundational infrastructure at software speed. Equinix enables organizations to access all the right places, partners and possibilities to scale with agility, speed the launch of digital services, deliver world-class experiences and multiply their value, while supporting their sustainability goals.
Our culture is based on collaboration and the growth and development of our teams. We hire hardworking people who thrive on solving challenging problems and give them opportunities to hone new skills and try new approaches, as we grow our product portfolio with new software and network architecture solutions. We embrace diversity in thought and contribution and are committed to providing an equitable work environment that is foundational to our core values as a company and is vital to our success.
Technical Marketing Director, Data Center Technologies
Job Summary
We are seeking a Technical Marketing Engineering Director to lead Energy and Power. initiatives across our global product, technical and solution marketing team. In this highly visible and highly technical thought leadership role, you will drive strategic alignment and message consistency across product, sales and enablement programs supporting our revenue goals and critical business objectives.
The right individual for this role has a proven track record of expertise in data center in power, energy, thermal and sustainability initiatives, leading cross-functional teams, and leveraging the latest IT infrastructure trends to drive decision-making. They understand relationship and planning that goes into power, cooling and capacity demands for large-scale customers.
Responsibilities
Technologist: Be an expert in modern Data Center design and operations, IT infrastructure power and cooling requirements, and liquid cooling trends in the AI/ML/GAI era. Collaborate as a trusted technical expert across product, sales, and marketing teams
Customer Insight: Oversee development of Equinix’s largest global customers use cases to amplify the Power, Energy and Sustainability value of our unique industry partnerships
Content Strategy: Execute a comprehensive technical content strategy, encompassing whitepapers, solution briefs, webinars and collateral to effectively communicate the value of Equinix's solutions to customers and partners
Sales Enablement: Collaborate closely with sales leadership and GTM teams to drive enablement programs on technical content and tools, equipping sales teams with the knowledge needed to effectively articulate the benefits of Equinix
Thought Leadership: Represent Equinix as a thought leader and subject matter expert at industry events, conferences, and customer meetings. Build strong relationships with industry influencers and stakeholders to enhance Equinix's visibility and credibility in the market
Industry Organization Participation: Represent Equinix in key standards bodies by being an active member and participant (ASHRAE, The Green Grid, DCD, Uptime Institute, Energy Star, etc.)
Cross-Functional Collaboration: Work closely with product management, technical sales, marketing, and other cross-functional teams to ensure alignment on positioning, messaging, and go-to-market strategies
Strategic Planning: Collaborate with senior leadership to align key global product and solution marketing initiatives with product growth targets
Stakeholder Engagement: Communicate strategic plans and initiatives to internal stakeholders and senior leadership. Present findings, progress reports, and recommendations to ensure buy-in and support
Qualifications
Bachelor’s degree in Engineering, Marketing, Business, or related fields; MBA or advanced Technology or Science degree preferred
15+ years of experience in Engineering, Technical or Product Marketing Engineering (TME/PME), with at least 5 years in a managerial role
An innovative thinker with a creative mindset to solve complex business challenges
Cross-functional leadership with demonstrated history of aligning multiple departments to ensure cohesive execution of product marketing initiatives and programs
Proven track record of orchestrating and executing complex technical product marketing content and delivery
Strong experience in developing and refining product messaging, positioning, and value propositions that resonate with target audiences
Exceptional communication and interpersonal skills, with the ability to present complex information clearly and persuasively
Well established track record in managing product marketers with strong leadership and mentoring abilities
Passion for promoting and integrating company culture into all aspects of work
Proficiency in marketing software and tools, including CRM systems and analytics platforms
Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form.
Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.
