Vice President, Business Development - Common Sense Media, Inc.

Description

Common Sense is dedicated to improving the lives of kids and families by providing the trustworthy information, education, and independent voice they need to thrive. Our ratings, research, and resources reach more than 150 million users worldwide and 1.3 million educators every year. Learn more at commonsense.org.

JOB OVERVIEW:

The Vice President, Business Development (VP, BD), will be instrumental in shaping and driving the revenue and growth strategies for Common Sense. As a key member of the leadership team, the VP, BD, will lead efforts to expand revenue-generating partnerships and spearhead growth marketing partnerships. This role requires a dynamic individual with deep expertise in media, entertainment, and technology, coupled with a strong track record in business development and growth marketing.

The VP, BD, will be responsible for strategic oversight of licensing partnerships, business development, and growth marketing partnerships. They will identify new business opportunities, develop and execute growth marketing strategies, and collaborate both externally with partners and internally with cross-functional teams to drive significant revenue and broaden our distribution.

LOCATION: San Francisco, California (minimum 3 days a week in person), with travel required

REPORTS TO: Chief Marketing Officer

SALARY: $160,000–$190,000

TYPE: Full time, exempt

RESPONSIBILITIES:

• Business Development Strategy: Develop and implement a comprehensive business development strategy, including setting targets, prioritizing emerging opportunities, defining our value proposition, and determining pricing. Prospect, pitch, and secure new strategic business partners. Oversee the structuring, negotiation, and closing of deals that increase the distribution of Common Sense brand and expertise.
• Partner Relationship Management: Foster and cultivate strategic relationships across the media, technology, and education sectors. Build and maintain authentic relationships to ensure alignment and engagement with partners and prospects.
• Growth Marketing Partnerships: Create and execute growth marketing strategies and partnerships to drive brand awareness, attract new partners, and enhance user engagement.
• Strategic Impact Analysis: Evaluate the financial and strategic impact of partnership terms and make recommendations to optimize ROI. Provide insights and actionable recommendations on monetizing Common Sense Media's content.
• Team Leadership: Lead and develop the partnership management team, ensuring high performance and job satisfaction.
• Marketing Alignment: Collaborate closely with the marketing team to drive membership subscriptions and align growth marketing efforts with business development goals.
• Revenue Forecasting and Tracking: Forecast and track BD and licensing revenue. Set quarterly and annual revenue goals in coordination with the CFO. Utilize forecasting and partner management tools, including Salesforce, to track and analyze performance.

QUALIFICATIONS:

• 10+ years of relevant experience in sales, business development, and growth marketing.
• Deep knowledge of the media, entertainment, and technology landscapes, including distribution and business models.
• Proven success in growth marketing, with a strong focus on ROI and performance metrics.
• Expertise in partnership management and relationship-driven business strategies.
• Stellar presentation and communication skills, with a track record of leading relationships and closing deals.
• Demonstrated success in strategic partnership management and the achievement of business development goals.
• Strong fiscal management skills with a history of delivering results on a tight budget.
• Be analytical, strategic, and metrics-oriented, with a creative approach to problem-solving.
• Outstanding interpersonal and relationship-building skills, with a passion for our mission and an entrepreneurial spirit.
• Proven supervisory skills and experience leading high-performing teams.

OUR BENEFITS:

• The chance to work with talented, passionate professionals.
• A great health and welfare benefits package, including medical, dental, vision, and a matching 401(k).
• An organization that offers work/life balance.
• The opportunity to really make a difference in the lives of kids and families!

Common Sense values the diversity of its employees and is an equal opportunity employer. For more information on our values, please visit our statement on diversity, equity, and inclusion.

Common Sense will consider for employment qualified applicants with arrest and conviction records. However, job offers are made on the condition that the applicant subsequently passes a criminal background check. If the background check indicates a prior criminal conviction, we will conduct an individualized assessment to determine whether the conviction should result in denial of employment. Pursuant to the San Francisco Fair Chance Ordinance, we will consider employment for qualified applicants with arrest and conviction records.

Qualifications