VP, Marketing - ScanSource Specialty - ScanSource Inc

Summary:

The VP Channel Marketing, ScanSource Specialty develops market strategies that position the company to achieve long term growth, while meeting annual revenue and profitability goals. Providing leadership for the development of strategic marketing plans that align with and support business goals, the VP Channel Marketing, ScanSource Specialty partners with supplier, sales and other business leaders to ensure the best possible service, offerings and effective communications to customers and other key audiences.

The ideal candidate must be an accomplished, innovative, business leader who is both bold and creative in tackling the responsibilities associated with this position. The desired candidate must have 10+ years of experience managing cross-functional teams.

Essential Job Duties:

Leadership/Talent Development

• Build and develop a world-class marketing management team capable of carrying out required marketing strategies.
• Develop and implement a cohesive regional marketing plan that aligns with overall sales, customer engagement and brand development objectives,
• Lead and develop talent of the ScanSource Specialty marketing teams
• Monitor and prioritize marketing campaigns to ensure consistency of brand, allocate resources efficiently and drive desired outcomes
• Direct and oversee talent and recruitment
• Participate in strategic planning of the company's objectives
• Set measurable team goals and manage to desired results
• Work closely with supplier services VPs to understand positioning and programs to incorporate into the Specialty GTM plan.
• Work closely with sales VPs on customer engagement dynamics and identify challenges and opportunities for growth.
• Align with leadership to understand customer engagement dynamics and identify challenges and opportunities for growth.

Strategic Thinking/Learning Capacity

• Design and implement demand generation campaigns, processes, and systems capable of scale
• Develop and pitching of supplier-funded marketing programs and supplier budget management.
• Develop and manage marketing budget to achieve desired financial goals
• Understand market dynamics and identify challenges and opportunities for growth

Collaboration and Communication

• Ensure marketing campaigns/communications are coordinated, support marketing plan objectives and meet organizational expenditure requirements in conjunction with sales and supplier leadership
• Work closely with corporate communications team to develop social and public relations strategies for ScanSource Specialty

Reporting Relationships:

• Position reports to SVP Marketing
• Direct reports: Sr. Directors and Directors of ScanSource Specialty Marketing
• Interfaces with Sales and Supplier Management
• Interfaces with Intelisys and corporate marketing teams and other business leadership as required to meet market and region-specific goals.

Requirements:

• 10+ years direct experience managing cross-functional team leaders in a marketing or related field
• BA in Marketing or related field of study
• Proven success in collaborating and building relationships across/with-in teams (including peer-to-peer) to achieve desired results
• Strong strategic planning and program development skills
• Strong communication and proven presentation skills
• Proven conflict resolution capability
• Strong organizational skills
• Demonstrated ability to enable, lead, and relate to individuals at all levels of an organization

Preferred:

• Digital Marketing expertise
• Direct campaign and event management expertise
• Partner engagement expertise and marketing management experience

Physical Requirements:

• Ability to sit at a computer terminal for long periods of time.
• Ability to be physically in attendance at workstation at designated company office location during normal business hours designated for this position.
• Ability to travel 30+% of the time

Compensation:

Total compensation range: $170,000-$200,000

Actual annual salary offered to a candidate will be based on a number of variables including work experience, education and skills/ achievements, and will be mutually agreed upon at the time of offer.

For non-sales roles and sales roles with a variable component, total compensation reflects both a base salary and variable targets .

While we're committed to providing top-tier solutions, we're just as committed to supporting our own team. Our employees enjoy a variety of comprehensive benefits, including medical/dental/vision coverage, life insurance, and a 401(k) plan with matching provision. Outside of CA, ScanSource grants 128 hours of paid time off (PTO) each calendar year (prorated for date of hire). In the state of CA, employees accrue a set number of hours each pay period equaling the same 128 hours of PTO. ScanSource also celebrates 8 paid company holidays.

ScanSource, Inc. is an Equal Opportunity Employer

EOE/M/F